Marketing Campaigns Lead - Marketing, Monee Credit

Monee; Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Monee in Manila is seeking a Marketing Strategy Specialist to drive strategic special projects that shape how campaigns are designed, tested, and scaled. You will build frameworks from hypothesis through execution, capture learnings, and optimise for future growth, while overseeing marketing operations enablers with a focus on automation and streamlined workflows.

As a sub-lead, you will support strategic pilots and operational excellence, lead small teams or workstreams on process improvement,

Qualifications

• Bachelor’s degree in Marketing, Business, Economics, or related field.
• 4–6 years’ experience in marketing strategy, special projects, or marketing operations.
• Demonstrated experience in team or workstream management, particularly in process optimisation and system improvements.
• Strong analytical and storytelling skills — able to design hypotheses, interpret results, and communicate insights with clarity.
• Proven ability to deliver projects independently in fast-paced, cross-functional environments.
• Excellent stakeholder management skills, bridging operational detail with strategic business objectives.
• Highly organised, curious, and proactive — with a strong bias toward experimentation and continuous improvement.

Responsibilities

• Design and implement test-and-learn frameworks for new marketing initiatives, from hypothesis development to measurement and optimisation.
• Translate experiment results into actionable recommendations for scaling and continuous improvement.
• Partner with cross-functional stakeholders (product, analytics, digital, operations) to ensure alignment and execution.
• Lead small teams or workstreams focused on process improvement, automation, and reporting enhancements.
• Streamline marketing operations processes, bridging system capabilities with business needs to enable scalability.
• Support compliance and light administrative governance, ensuring accuracy and adherence to standards.
• Create playbooks, documentation, and dashboards to institutionalise learnings and strengthen operational discipline.

Skills

Team management

Process optimisation

Cross-functional collaboration

Analytical thinking

Storytelling with data

Education

Bachelor’s degree (Marketing/Business/Economics)

Job description

Job Description Drive strategic special projects that shape how marketing initiatives are designed, tested, and scaled. The role builds frameworks from hypothesis through execution, ensuring learnings are captured and optimised for future growth. Alongside project delivery, oversee marketing operations enablers — aligning back-end systems and processes to business goals, with emphasis on automation, streamlined workflows, and improved team output. Acts as a sub-lead, supporting both strategic pilots and operational excellence.

• Design and implement test-and-learn frameworks for new marketing initiatives, from hypothesis development to measurement and optimisation.
• Translate experiment results into actionable recommendations for scaling and continuous improvement.
• Partner with cross-functional stakeholders (product, analytics, digital, operations) to ensure alignment and execution.
• Lead small teams or workstreams focused on process improvement, automation, and reporting enhancements.
• Streamline marketing operations processes, bridging system capabilities with business needs to enable scalability.
• Support compliance and light administrative governance, ensuring accuracy and adherence to standards.
• Create playbooks, documentation, and dashboards to institutionalise learnings and strengthen operational discipline.

Job Description Drive strategic special projects that shape how marketing initiatives are designed, tested, and scaled. The role builds frameworks from hypothesis through execution, ensuring learnings are captured and optimised for future growth. Alongside project delivery, oversee marketing operations enablers — aligning back-end systems and processes to business goals, with emphasis on automation, streamlined workflows, and improved team output. Acts as a sub-lead, supporting both strategic pilots and operational excellence.

• Design and implement test-and-learn frameworks for new marketing initiatives, from hypothesis development to measurement and optimisation.
• Translate experiment results into actionable recommendations for scaling and continuous improvement.
• Partner with cross-functional stakeholders (product, analytics, digital, operations) to ensure alignment and execution.
• Lead small teams or workstreams focused on process improvement, automation, and reporting enhancements.
• Streamline marketing operations processes, bridging system capabilities with business needs to enable scalability.
• Support compliance and light administrative governance, ensuring accuracy and adherence to standards.
• Create playbooks, documentation, and dashboards to institutionalise learnings and strengthen operational discipline.

Requirements

• Bachelor’s degree in Marketing, Business, Economics, or related field.
• 4–6 years’ experience in marketing strategy, special projects, or marketing operations.
• Demonstrated experience in team or workstream management, particularly in process optimisation and system improvements.
• Strong analytical and storytelling skills — able to design hypotheses, interpret results, and communicate insights with clarity.
• Proven ability to deliver projects independently in fast-paced, cross-functional environments.
• Excellent stakeholder management skills, bridging operational detail with strategic business objectives.
• Highly organised, curious, and proactive — with a strong bias toward experimentation and continuous improvement.