KOL Specialist

PH Orro Home Trading Corp.; Taguig; On-site; PHP 334,800 - 558,000; Full time

Job summary

A leading home electronics company is seeking a Marketing Specialist to enhance brand visibility through collaboration with Key Opinion Leaders (KOLs). The role involves developing relationships, creating campaigns, and analyzing market trends. Ideal candidates have a diploma in marketing and 1-3 years of relevant experience, with strong skills in sales and digital marketing. This position is based in Metro Manila, Philippines.

Qualifications

• 1-3 years of experience in marketing or a related field.
• Strong written and verbal communication skills.

Responsibilities

• Develop and maintain relationships with Key Opinion Leaders (KOLs).
• Create engaging content and campaigns with KOLs.
• Support in organizing events and promotional activities.

Skills

Sales and Marketing

E-Commerce

Branding

Data Operation

Business Analysis

Market Research

Digital Marketing

Customer Relationship Management

Education

Diploma in Marketing or Business Administration

Job description

• Develop and maintain relationships with Key Opinion Leaders (KOLs) to enhance brand visibility.
• Identify and collaborate with relevant KOLs in the home electronics and lifestyle industries to promote our products
• Develop strategic partnerships with KOLs, negotiating contracts and managing ongoing influencer relationships
• Create engaging content and campaigns with KOLs to showcase our products and drive consumer interest
• Assist in executing marketing campaigns in collaboration with cross-functional teams.
• Analyze market trends and KOL effectiveness through data-driven insights.
• Facilitate communication and engagement strategies with KOLs across various channels.
• Support in organizing events and promotional activities involving KOLs to drive brand awareness.

Requirements

• Educational Qualifications: Diploma in Marketing, Business Administration, or a related field
• Experience Level: 1-3 years of experience in marketing or a related field
• Skills and Competencies: Strong skills in Sales and Marketing, E-Commerce, and Branding
• Skills and Competencies: Proficient in Data Operation, Business Analysis, and Market Research
• Qualities and Traits: Excellent written and verbal communication skills with an ability to build relationships
• Skills and Competencies: Experience in Digital Marketing and Customer Relationship Management
• Responsibilities and Duties: Ability to monitor campaign performance and analyze results