Healthcare Product Marketing Manager

E. Merck KG; Pateros; On-site; PHP 600,000 - 900,000; Full time

Job summary

E. Merck KG in the Philippines seeks an Associate Product Manager to develop and execute marketing and sales strategies for the Product Portfolio, driving demand, revenue growth, and profitability.

The role requires cross-functional leadership, a strong understanding of the healthcare environment, and a track record of successful marketing strategies and portfolio management. Fluency in English and 3+ years in pharma are preferred.

Qualifications

• Bachelor’s degree in Pharmacy, Life Sciences, or related field.
• Fluent in English.
• Certifications in Marketing, Product Management, or Healthcare Excellence are a plus.
• 3+ years of experience in the pharmaceutical/biotechnology industry with commercial leadership in marketing and field sales.
• Proven track record launching new products and driving brand growth; experience in specialty/high-cost therapeutic areas and institutional markets.
• Demonstrated ability to lead cross-functional teams, manage direct reports and influence without authority.
• Strong understanding of regulatory pharmaceutical requirements and impact on marketing materials.
• High negotiation skills in B2B settings with decision-makers.
• Budget management experience, including revenue forecasting and expense budgeting.
• Experience with handling Specialists HCP is desirable.
• Excellent communication and networking skills; ability to build and maintain relationships globally and locally.

Responsibilities

• Develop and implement marketing strategies and programs for the Product Portfolio to meet sales and profitability objectives.
• Drive sales across channels, ensuring targets are met in line with company strategy.
• Define investments and trade-offs aligned with strategic priorities, ensuring implementation and detailed control of investments.
• Map opportunities based on HCP segmentation and establish HCP-focused strategies.
• Ensure the sales force and brand-support functions execute the strategy and brand narrative; leverage omnichannel channels to communicate with customers.
• Work cross-functionally with Brand teams to align activities.
• Establish promotional strategies and commercial strategies; collaborate on disease awareness initiatives.
• Lead promotional training for new team members in the Product franchise.
• Develop accurate demand forecasts based on product trends and market analysis to support business planning and execution.

Skills

Cross-functional leadership

Brand marketing

Strategic planning

Negotiation

Communication

Stakeholder management

Data analysis

Education

Bachelor's degree in Pharmacy/Life Sciences

MBA or Marketing/Health Economics

Job description

E. Merck KG in the Philippines seeks an Associate Product Manager to develop and execute marketing and sales strategies for the Product Portfolio, driving demand, revenue growth, and profitability.

The role requires cross-functional leadership, a strong understanding of the healthcare environment, and a track record of successful marketing strategies and portfolio management. Fluency in English and 3+ years in pharma are preferred.