At Bioessence, we believe that strong, consistent, and customer-focused marketing is essential to building a powerful brand and driving sustainable business growth. We are looking for a creative, analytical, and results-driven Group Marketing Officer who will support marketing initiatives across the group and ensure consistent brand communication, customer engagement, and campaign execution across all business units and channels.
If you have a strong background in marketing and digital marketing, enjoy managing multiple campaigns, and are passionate about building brands and driving business results, this is an opportunity to make a meaningful impact across the organization.
Why Join Us?
We value creativity, collaboration, innovation, and continuous improvement. As part of the Group Marketing team, you will have the opportunity to work with different departments and business units, develop integrated marketing campaigns, strengthen our digital presence, and contribute to initiatives that support customer acquisition, retention, and overall business growth.
What We Offer
- Competitive compensation and benefits package
- Opportunities for professional growth and development
- Continuous learning and skills enhancement programs
- Collaborative and supportive work environment
- Career advancement opportunities
Your Role
As a Group Marketing Officer, you will assist in planning, coordinating, executing, and monitoring marketing initiatives across the organization. You will work closely with internal teams, branches, business units, and external partners to implement campaigns that strengthen brand awareness, increase customer engagement, generate leads, and support revenue growth.
The role will have a strong focus on digital marketing, campaign management, content development, social media, marketing analytics, and brand consistency across the group.
Key Responsibilities
Group Marketing & Campaign Management
- Assist in developing and executing integrated marketing plans and campaigns across the group's business units.
- Coordinate marketing activities across branches, departments, and business units to ensure timely and consistent execution.
- Support promotional campaigns, product and service launches, seasonal activities, events, and brand initiatives.
- Develop and maintain marketing calendars, campaign timelines, and activity plans.
- Coordinate with internal teams and external agencies, suppliers, media partners, influencers, and other marketing stakeholders.
- Ensure all marketing activities and materials are aligned with brand standards and business objectives.
- Assist in monitoring campaign budgets, timelines, deliverables, and results.
- Identify opportunities to improve customer acquisition, engagement, retention, and overall marketing performance.
Digital Marketing
- Plan and execute digital marketing campaigns across social media, websites, email, and other online channels.
- Manage and monitor social media platforms and digital marketing activities across the group.
- Develop engaging content for social media, websites, email campaigns, digital advertisements, and promotional materials.
- Coordinate with creative teams to produce graphics, videos, advertisements, and other digital marketing assets.
- Assist in managing paid advertising campaigns through platforms such as Meta, Google, TikTok, and other relevant channels.
- Monitor digital campaign performance, including reach, engagement, traffic, leads, conversions, and return on advertising spend.
- Support SEO, website optimization, email marketing, and other digital initiatives.
- Monitor digital trends, competitor activities, and customer behavior to identify new opportunities.
- Recommend improvements based on digital marketing performance and customer insights.
Brand Management
- Help maintain consistent brand identity and messaging across all business units and marketing channels.
- Review marketing materials to ensure compliance with established brand guidelines.
- Support the development of brand campaigns and communication strategies.
- Coordinate with different teams to ensure consistent customer-facing communication.
- Monitor market and competitor activities and provide insights to support brand strategy.
- Assist in strengthening brand awareness and positioning across target markets.
Content & Communications
- Develop and coordinate marketing content for digital and traditional channels.
- Assist in writing social media captions, promotional copy, email communications, website content, and marketing materials.
- Coordinate with designers, photographers, videographers, agencies, and content creators.
- Support content planning and maintain a group-wide content calendar.
- Ensure marketing content is relevant, engaging, accurate, and aligned with the brand voice.
Marketing Analytics & Reporting
- Monitor and analyze campaign and marketing performance across different channels and business units.
- Prepare regular marketing reports and presentations for management.
- Track key performance indicators such as leads, customer engagement, campaign reach, conversions, website traffic, and sales performance.
- Use marketing data and customer insights to identify opportunities for improvement.
- Monitor marketing budgets and campaign expenses.
- Provide recommendations based on campaign results, market trends, and customer behavior.
Cross-Functional Collaboration
- Work closely with Sales, Operations, Customer Service, HR, Finance, and other departments to support business objectives.
- Gather feedback from branches and business units to understand customer and operational needs.
- Support internal teams in implementing marketing campaigns and promotional activities.
- Facilitate marketing meetings, campaign briefings, and coordination sessions when required.
- Provide marketing guidance and support to different business units and branches.
What We're Looking For
- Bachelor's degree in Marketing, Business Administration, Communications, Advertising, or a related field.
- 2–4 years of experience in marketing, with hands-on digital marketing experience preferred.
- Experience managing social media platforms, digital campaigns, and marketing initiatives.
- Experience with Meta Ads, Google Ads, TikTok Ads, or similar platforms is an advantage.
- Knowledge of Google Analytics/GA4, Google Search Console, social media analytics, and other marketing analytics tools.
- Strong content creation, copywriting, and communication skills.
- Experience in campaign planning, execution, and performance reporting.
- Knowledge of SEO, email marketing, CRM marketing, and website management is an advantage.
- Experience working with multiple departments, branches, brands, or business units is preferred.
- Strong project management and organizational skills.
- Excellent communication, interpersonal, and stakeholder management abilities.
- Strong analytical and problem-solving skills.
- Proficiency in Microsoft Office, Excel, PowerPoint, Google Workspace, and relevant marketing tools.
- Knowledge of Canva, Adobe Creative Suite, or other design tools is an advantage.
- Creative, proactive, detail-oriented, and able to manage multiple projects and deadlines.
You’ll Thrive in This Role If You
- Enjoy developing marketing campaigns and building strong brands.
- Have a passion for digital marketing, social media, content, and customer engagement.
- Can balance creativity with data-driven decision-making.
- Enjoy working with different teams and business units.
- Are comfortable managing multiple campaigns and priorities simultaneously.
- Stay updated on digital marketing trends and emerging platforms.
- Are proactive in identifying opportunities and solving marketing challenges.
- Have strong attention to detail and take ownership of projects.
- Enjoy using data and customer insights to improve marketing performance.
- Are adaptable, collaborative, and results-oriented.
Build Your Career With Us
Join Bioessence and play an important role in strengthening our group's brand presence and marketing performance. Your creativity, digital marketing expertise, analytical skills, and ability to collaborate across different business units will help us connect with more customers, strengthen our brands, and support sustainable business growth.
If you're ready to create impactful campaigns, strengthen digital channels, build customer engagement, and contribute to group-wide marketing initiatives, we'd love to hear from you.
Ready to Take the Next Step in Your Career?
Join one of the Philippines’ most established beauty and wellness brands and help clients look and feel their best every day.
We’re excited to meet you!
Group Marketing Officer
At Bioessence, we believe that strong, consistent, and customer-focused marketing is essential to building a powerful brand and driving sustainable business growth. We are looking for a creative, analytical, and results-driven Group Marketing Officer who will support marketing initiatives across the group and ensure consistent brand communication, customer engagement, and campaign execution across all business units and channels.
If you have a strong background in marketing and digital marketing, enjoy managing multiple campaigns, and are passionate about building brands and driving business results, this is an opportunity to make a meaningful impact across the organization.
Why Join Us?
We value creativity, collaboration, innovation, and continuous improvement. As part of the Group Marketing team, you will have the opportunity to work with different departments and business units, develop integrated marketing campaigns, strengthen our digital presence, and contribute to initiatives that support customer acquisition, retention, and overall business growth.
What We Offer
- Competitive compensation and benefits package
- Opportunities for professional growth and development
- Continuous learning and skills enhancement programs
- Collaborative and supportive work environment
- Career advancement opportunities
Your Role
As a Group Marketing Officer, you will assist in planning, coordinating, executing, and monitoring marketing initiatives across the organization. You will work closely with internal teams, branches, business units, and external partners to implement campaigns that strengthen brand awareness, increase customer engagement, generate leads, and support revenue growth.
The role will have a strong focus on digital marketing, campaign management, content development, social media, marketing analytics, and brand consistency across the group.
Key Responsibilities
Group Marketing & Campaign Management
- Assist in developing and executing integrated marketing plans and campaigns across the group's business units.
- Coordinate marketing activities across branches, departments, and business units to ensure timely and consistent execution.
- Support promotional campaigns, product and service launches, seasonal activities, events, and brand initiatives.
- Develop and maintain marketing calendars, campaign timelines, and activity plans.
- Coordinate with internal teams and external agencies, suppliers, media partners, influencers, and other marketing stakeholders.
- Ensure all marketing activities and materials are aligned with brand standards and business objectives.
- Assist in monitoring campaign budgets, timelines, deliverables, and results.
- Identify opportunities to improve customer acquisition, engagement, retention, and overall marketing performance.
Digital Marketing
- Plan and execute digital marketing campaigns across social media, websites, email, and other online channels.
- Manage and monitor social media platforms and digital marketing activities across the group.
- Develop engaging content for social media, websites, email campaigns, digital advertisements, and promotional materials.
- Coordinate with creative teams to produce graphics, videos, advertisements, and other digital marketing assets.
- Assist in managing paid advertising campaigns through platforms such as Meta, Google, TikTok, and other relevant channels.
- Monitor digital campaign performance, including reach, engagement, traffic, leads, conversions, and return on advertising spend.
- Support SEO, website optimization, email marketing, and other digital initiatives.
- Monitor digital trends, competitor activities, and customer behavior to identify new opportunities.
- Recommend improvements based on digital marketing performance and customer insights.
Brand Management
- Help maintain consistent brand identity and messaging across all business units and marketing channels.
- Review marketing materials to ensure compliance with established brand guidelines.
- Support the development of brand campaigns and communication strategies.
- Coordinate with different teams to ensure consistent customer-facing communication.
- Monitor market and competitor activities and provide insights to support brand strategy.
- Assist in strengthening brand awareness and positioning across target markets.
Content & Communications
- Develop and coordinate marketing content for digital and traditional channels.
- Assist in writing social media captions, promotional copy, email communications, website content, and marketing materials.
- Coordinate with designers, photographers, videographers, agencies, and content creators.
- Support content planning and maintain a group-wide content calendar.
- Ensure marketing content is relevant, engaging, accurate, and aligned with the brand voice.
Marketing Analytics & Reporting
- Monitor and analyze campaign and marketing performance across different channels and business units.
- Prepare regular marketing reports and presentations for management.
- Track key performance indicators such as leads, customer engagement, campaign reach, conversions, website traffic, and sales performance.
- Use marketing data and customer insights to identify opportunities for improvement.
- Monitor marketing budgets and campaign expenses.
- Provide recommendations based on campaign results, market trends, and customer behavior.
Cross-Functional Collaboration
- Work closely with Sales, Operations, Customer Service, HR, Finance, and other departments to support business objectives.
- Gather feedback from branches and business units to understand customer and operational needs.
- Support internal teams in implementing marketing campaigns and promotional activities.
- Facilitate marketing meetings, campaign briefings, and coordination sessions when required.
- Provide marketing guidance and support to different business units and branches.
What We're Looking For
- Bachelor's degree in Marketing, Business Administration, Communications, Advertising, or a related field.
- 2–4 years of experience in marketing, with hands-on digital marketing experience preferred.
- Experience managing social media platforms, digital campaigns, and marketing initiatives.
- Experience with Meta Ads, Google Ads, TikTok Ads, or similar platforms is an advantage.
- Knowledge of Google Analytics/GA4, Google Search Console, social media analytics, and other marketing analytics tools.
- Strong content creation, copywriting, and communication skills.
- Experience in campaign planning, execution, and performance reporting.
- Knowledge of SEO, email marketing, CRM marketing, and website management is an advantage.
- Experience working with multiple departments, branches, brands, or business units is preferred.
- Strong project management and organizational skills.
- Excellent communication, interpersonal, and stakeholder management abilities.
- Strong analytical and problem-solving skills.
- Proficiency in Microsoft Office, Excel, PowerPoint, Google Workspace, and relevant marketing tools.
- Knowledge of Canva, Adobe Creative Suite, or other design tools is an advantage.
- Creative, proactive, detail-oriented, and able to manage multiple projects and deadlines.
You’ll Thrive in This Role If You
- Enjoy developing marketing campaigns and building strong brands.
- Have a passion for digital marketing, social media, content, and customer engagement.
- Can balance creativity with data-driven decision-making.
- Enjoy working with different teams and business units.
- Are comfortable managing multiple campaigns and priorities simultaneously.
- Stay updated on digital marketing trends and emerging platforms.
- Are proactive in identifying opportunities and solving marketing challenges.
- Have strong attention to detail and take ownership of projects.
- Enjoy using data and customer insights to improve marketing performance.
- Are adaptable, collaborative, and results-oriented.
Build Your Career With Us
Join Bioessence and play an important role in strengthening our group's brand presence and marketing performance. Your creativity, digital marketing expertise, analytical skills, and ability to collaborate across different business units will help us connect with more customers, strengthen our brands, and support sustainable business growth.
If you're ready to create impactful campaigns, strengthen digital channels, build customer engagement, and contribute to group-wide marketing initiatives, we'd love to hear from you.
Ready to Take the Next Step in Your Career?
Join one of the Philippines’ most established beauty and wellness brands and help clients look and feel their best every day.
We’re excited to meet you!