Position: GoHighLevel Specialist
Number of hours: 10 hours/week
Schedule: TBA
Key Responsibilities
GoHighLevel CRM Setup & Management
- Build, configure, and manage GoHighLevel sub-accounts across multiple brands.
- Create and optimize pipelines, opportunities, stages, tags, custom fields, and CRM structures.
- Manage contacts, lead segmentation, tracking systems, and client management processes.
- Ensure accounts are properly organized and follow consistent operational standards.
Workflow Automation & System Development
- Build and maintain automated workflows, triggers, campaigns, and follow-up sequences.
- Develop email and SMS automation systems for lead nurturing, appointment reminders, and customer retention.
- Create processes for lead capture, qualification, routing, and conversion tracking.
- Troubleshoot automation issues and improve system performance.
Funnels, Websites & Landing Pages
- Build and maintain landing pages, lead capture funnels, sales funnels, and website integrations.
- Optimize funnels to improve lead generation and conversion rates.
- Integrate forms, calendars, surveys, and other GHL features into marketing systems.
Marketing Campaign Implementation
- Implement and manage marketing campaigns inside GoHighLevel.
- Organize and segment databases for targeted campaigns.
- Support lead generation, customer acquisition, retention, and re-engagement strategies.
- Monitor campaign performance and recommend improvements.
Calendar, Forms & Appointment Systems
- Build and manage GoHighLevel calendars, booking systems, forms, and surveys.
- Create appointment workflows including confirmations, reminders, and follow-ups.
- Improve scheduling processes to support sales and client management.
Integrations & Technical Support
- Configure and troubleshoot integrations, APIs, webhooks, Zapier, Make, and third-party tools.
- Identify technical issues and provide effective solutions.
- Maintain system reliability and ensure smooth data flow between platforms.
Documentation & Process Improvement
- Create and maintain workflow documentation, SOPs, and system guides.
- Ensure processes are scalable and consistent across multiple brands.
- Identify opportunities to improve automation, efficiency, and business operations.
Independent Execution & Reporting
- Understand business goals and translate them into actionable GHL solutions.
- Work independently while following priorities and deadlines.
- Provide regular progress updates, system reports, and recommendations.
- Communicate clearly regarding project status, challenges, and solutions.
Qualifications and non-negotiables
- Demonstrable hands‑on experience with GoHighLevel (GHL).
- Proven experience building and managing GHL sub-accounts, pipelines, workflows, triggers, funnels, calendars, forms, surveys, and automation systems.
- Strong knowledge of CRM management, lead generation systems, email/SMS automation, appointment booking, lead nurturing, and pipeline tracking.
- Experience implementing marketing campaigns, contact segmentation, and conversion-focused systems.
- Strong understanding of funnels, landing pages, website integrations, and customer journey automation.
- Knowledge of SaaS configurations, APIs, webhooks, Zapier, Make, and third‑party integrations is a strong advantage.
- Excellent problem‑solving skills, technical troubleshooting ability, and attention to detail.
- Ability to work independently, take ownership, and execute projects without constant supervision.
- Strong communication skills, reliability, accountability, and follow‑through.
- Ability to follow documented processes, maintain organized systems, and protect confidential business information.
- Willingness to learn our business models, understand operational needs, and adapt solutions based on company priorities.
- Must have a solutions‑oriented mindset; someone who identifies problems, recommends improvements, and proactively creates better systems.
Application Requirements
Applicants should provide:
- Summary of GoHighLevel experience
- Examples or demonstrations of previous GHL projects, workflows, funnels, or automation systems created
- Details of workflows, funnels, automations, or CRM systems developed
- Experience with integrations and automation tools