Global Head of Performance Marketing

NZAB; Manila; On-site; PHP 1,116,000 - 1,674,000; Full time

Job summary

NZAB is seeking a Head of Performance Marketing to own and scale international paid acquisition across Google Ads and Meta Ads, managing multi-million pound budgets to accelerate DTC growth in the UK, Europe and the US.

You will lead the in-house transition of externally managed campaigns, set rigorous testing cadences, mentor Hyderabad-based teams, and drive bottom-line contribution margins with data-driven strategies.

Qualifications

• 8+ years in performance marketing with senior leadership.
• Experience managing monthly budgets of £1M–£3M in fast-scaling DTC e-commerce.
• Proven track record in UK & European markets with regional nuances.
• Strong technical mastery in ads platforms, tracking, and attribution.

Responsibilities

• Define and scale international paid acquisition across Google Ads and Meta Ads.
• Transition agency campaigns in-house with robust testing cadences.
• Lead cross-border teams including Hyderabad-based execution.
• Own P&L and drive profitable growth with data-driven forecasts.

Skills

Paid media leadership

UK/Europe market experience

P&L ownership

Team leadership

Tools

Google Ads

Meta Ads

Analytics

Job description

NZAB is seeking a Head of Performance Marketing to own and scale international paid acquisition across Google Ads and Meta Ads, managing multi-million pound budgets to accelerate DTC growth in the UK, Europe and the US.

You will lead the in-house transition of externally managed campaigns, set rigorous testing cadences, mentor Hyderabad-based teams, and drive bottom-line contribution margins with data-driven strategies.