Global Head of Performance Marketing

D2B

Philippines

Remote

PHP 1,116,000 - 1,674,000

Part time

5 days ago

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Job summary

D2B in the Philippines seeks a Head of Performance Marketing to lead international paid media, primarily Google and Meta Ads, with a multi-market budget above £2.8M monthly. You will drive profitable DTC customer acquisition, own P&L, and oversee in-house campaigns from Hyderabad. This contractor role targets seasoned leaders with global market experience.

You will shape strategy across UK/Europe, optimize tracking, and guide cross-functional teams to deliver scalable growth and enterprise value.

Qualifications

8+ years in performance marketing with large monthly budgets in fast-scaling DTC ecommerce.
Direct experience marketing to UK and European consumer bases with regional nuance.
Technical authority in Google Ads and Meta Ads, including advanced tracking APIs.
Proven commercial track record of scaling profitable ecommerce and improving margins.
Willingness to travel to Hyderabad for onboarding and capability development.

Responsibilities

Architect and scale paid acquisition across Google Ads and Meta Ads with multi-market budgets.
Build data-led growth roadmaps for 12+ international markets with aggressive targets.
Lead insourcing of agency campaigns into internal teams with robust testing cadences.
Manage distributed execution teams in Hyderabad with clear KPI frameworks.
Oversee account structures, bidding, tracking, and attribution for optimization.
Collaborate on multivariate creative testing and cross-channel funnel experiments.
Own P&L and reallocate spend to maximize net contribution and forecast performance.