Global Brand Manager - CT (For Pooling)

blaseek; Taguig; On-site; PHP 1,200,000 - 2,400,000; Full time

Job summary

blaseek is seeking a Global Brand Manager to drive brand strategy across markets, translating global direction into practical guidance for regional and local teams.

You will coordinate campaigns, maintain brand guidelines, partner with stakeholders and agencies, and monitor brand health to inform improvements. English proficiency and strong cross-market collaboration are essential.

Qualifications

• Experience in brand management, strategic marketing, or integrated communications.
• Ability to translate brand strategy into campaigns or guidance for other teams.
• Strong understanding of consumer insights, brand performance, and cross-market collaboration.
• Confident stakeholder management, project coordination, and presentation skills.
• Strong written and spoken English.

Responsibilities

• Contribute to brand strategy, positioning, messaging, and campaign planning.
• Develop and maintain brand guidelines, toolkits, and materials for regional and local teams.
• Work with market stakeholders and agency partners to align campaigns with the agreed brand direction.
• Review brand initiatives and recommend improvements based on consumer, market, and performance insights.
• Coordinate cross-functional projects and help resolve inconsistencies in brand execution.
• Monitor brand health and campaign results, and present findings and recommendations to stakeholders.

Skills

Brand management

Strategic marketing

Integrated communications

Campaign guidance

Consumer insights

Brand performance

Cross-market collaboration

Stakeholder management

Project coordination

Presentation skills

English proficiency

Job description

We are seeking a Global Brand Manager to support the development and consistent application of brand strategy across markets. The role will connect global brand direction with practical guidance for regional and local teams, helping ensure that campaigns and brand experiences are coherent and relevant.

Responsibilities

• Contribute to brand strategy, positioning, messaging, and campaign planning.
• Develop and maintain brand guidelines, toolkits, and other materials for regional and local teams.
• Work with market stakeholders and agency partners to align campaigns with the agreed brand direction.
• Review brand initiatives and recommend improvements based on consumer, market, and performance insights.
• Coordinate cross-functional projects and help resolve inconsistencies in brand execution.
• Monitor brand health and campaign results, and present findings and recommendations to stakeholders.

Qualifications

• Relevant experience in brand management, strategic marketing, or integrated communications.
• Experience translating brand strategy into campaigns or guidance used by other teams.
• Strong understanding of consumer insights, brand performance, and cross-market collaboration.
• Confident stakeholder management, project coordination, and presentation skills.
• Strong written and spoken English.