BRAND MANAGER

Business Process Outsourcing International, Inc.; Makati; On-site; PHP 600,000 - 1,000,000; Full time

Job summary

Business Process Outsourcing International, Inc. in Makati is seeking a Brand Manager to lead and execute branding initiatives across channels. You will collaborate closely with Sales, Marketing, and Product teams to drive growth and ensure consistency in messaging and visuals.

The role requires 3–5 years of relevant experience, strong analytical and leadership skills, and a proven track record in managing campaigns and launches. On-site work with occasional travel is expected.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 3–5 years of experience in Brand Management, Marketing, or a related role.
• Strong knowledge of branding, marketing strategies, and market research.
• Proven experience in managing marketing campaigns and product launches.
• Excellent communication, leadership, and analytical skills.
• Creative, strategic, and results-oriented.
• Proficient in Microsoft Office and digital marketing platforms.
• Willing to work on-site and travel when required.

Responsibilities

• Develop and implement effective brand strategies to increase brand awareness, market share, and sales.
• Plan and manage marketing campaigns, promotions, and product launches.
• Conduct market research and monitor customer trends and competitor activities.
• Ensure consistent brand positioning, messaging, and visual identity across all channels.
• Collaborate with Sales, Marketing, Product, and other departments to achieve business objectives.
• Monitor and analyze campaign performance, sales results, and market trends.
• Manage brand budgets and ensure efficient use of marketing resources.
• Develop marketing materials and coordinate with agencies, suppliers, and other partners.
• Identify opportunities for brand growth and recommend strategies for improvement.

Skills

Brand management

Marketing strategies

Market research

Campaign management

Communication

Leadership

Analytical skills

Creative thinking

Digital marketing

Education

Bachelor's degree in Marketing, Business Administration, or a related field

Tools

Microsoft Office

Digital marketing platforms

Job description

Job Description

• Develop and implement effective brand strategies to increase brand awareness, market share, and sales.

• Plan and manage marketing campaigns, promotions, and product launches.

• Conduct market research and monitor customer trends and competitor activities.

• Ensure consistent brand positioning, messaging, and visual identity across all channels.

• Collaborate with Sales, Marketing, Product, and other departments to achieve business objectives.

• Monitor and analyze campaign performance, sales results, and market trends.

• Manage brand budgets and ensure efficient use of marketing resources.

• Develop marketing materials and coordinate with agencies, suppliers, and other partners.

• Identify opportunities for brand growth and recommend strategies for improvement.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.

• 3–5 years of experience in Brand Management, Marketing, or a related role.

• Strong knowledge of branding, marketing strategies, and market research.

• Proven experience in managing marketing campaigns and product launches.

• Excellent communication, leadership, and analytical skills.

• Creative, strategic, and results-oriented.

• Proficient in Microsoft Office and digital marketing platforms.

• Willing to work on-site and travel when required.