Full-Funnel Demand Gen Leader — Booked Demos

Laminar Projects; Philippines; Remote; PHP 600,000 - 1,000,000; Full time

Job summary

Shape.Construction is building a full marketing production team and a demand-gen engine. You will own the funnel from cold outreach to booked demos, coordinating with marketing, design, web, video and product marketing teams and the sales handoff. Read on for the full scope and impact of the role.

The role focuses on inbound, paid and events as core engines, with accountability for budget, performance and driving qualified meetings that fill the sales calendar.

Qualifications

• Experience building end-to-end demand-gen funnels.
• Proven track record of generating qualified demos.
• Ability to manage campaigns across paid, events and inbound channels.

Responsibilities

• Own inbound lead generation end-to-end with qualified demos for sales.
• Build a repeatable funnel from cold audiences to booked demos.
• Run paid and events as primary engines and manage budget & reporting.

Skills

Lead generation

B2B marketing

Paid advertising

Event marketing

Tools

LinkedIn ads

Job description

Shape.Construction is building a full marketing production team and a demand-gen engine. You will own the funnel from cold outreach to booked demos, coordinating with marketing, design, web, video and product marketing teams and the sales handoff. Read on for the full scope and impact of the role.

The role focuses on inbound, paid and events as core engines, with accountability for budget, performance and driving qualified meetings that fill the sales calendar.