Email Marketing & CRM Coordinator

Beepo; Angeles; Hybrid; PHP 279,000 - 502,000; Full time

Benefits offered by this job

Competitive rewards

Employee referral program

Work life balance

Job summary

Beepo in Clark, Pampanga is seeking an Email Marketing & CRM Coordinator to drive lifecycle campaigns using Klaviyo in a hybrid day-shift setup. You will build, schedule, QA and deploy campaigns, manage audiences and optimise journeys from welcome to win-back, supporting cross-functional teams.

The role requires 2+ years in email marketing or CRM, strong copywriting, analytics and attention to detail. Beepo offers competitive rewards, HMO, PTO, referral program, and a supportive environment to

Qualifications

• 2+ years in Email Marketing, CRM, lifecycle or digital marketing.
• Hands-on Klaviyo (or a similar email platform) experience building and deploying campaigns end-to-end.
• Solid grasp of customer segmentation, audience targeting and lifecycle marketing principles.
• Strong English-language copywriting and communication skills.
• Basic email design capability and understanding of responsive email best practices.
• Strong analytical skills — able to interpret campaign performance data.

Responsibilities

• Build, schedule, QA and deploy EDM campaigns and automated flows in Klaviyo.
• Manage and optimise lifecycle journeys — welcome, abandoned cart, browse abandonment, win-back, post-purchase and promotional.
• Develop and maintain audience segmentation based on customer behaviour, engagement, lifecycle stage and purchase history.
• Support SMS and retention marketing; maintain CRM campaign calendars and ensure on-time, accurate delivery.
• Monitor deliverability, list hygiene and suppression logic; run A/B tests across subject lines, creative, content, timing and segmentation.
• Write email copy in brand tone of voice, and build engaging, responsive emails using Klaviyo templates.
• Brief internal or external creative teams on campaign assets, banners, landing pages and promotional requirements.
• Analyse performance (open rate, CTR, conversion, revenue attribution, unsubscribes, retention) and report with actionable recommendations.
• Support landing page creation and optimisation, customer journey mapping and broader digital initiatives; work cross-functionally with Marketing, eCommerce, Creative and Data.
• Some support in paid media, trade or content marketing may be required (up to ~20% of capacity).

Skills

Email marketing

CRM

Lifecycle marketing

Copywriting

Analytics

Time management

Attention to detail

Cross-functional collaboration

Tools

Klaviyo

HTML/CSS for emails

Job description

Discover your 100% YOU with Beepo!

• Work setup & shift: Hybrid | Day Shift

• Position: Email Marketing & CRM Coordinator
• Location: Clark, Pampanga
• Work setup & shift: Hybrid | Day Shift

What's in it for you?

• Competitive Total Rewards (Compensation, Allowance, HMO, and Paid Time Off)
• Employee Referral Program
• Work Life Balance

Job Description

Key Responsibilities

• Build, schedule, QA and deploy EDM campaigns and automated flows in Klaviyo.
• Manage and optimise lifecycle journeys — welcome, abandoned cart, browse abandonment, win-back, post-purchase and promotional.
• Develop and maintain audience segmentation based on customer behaviour, engagement, lifecycle stage and purchase history.
• Support SMS and retention marketing; maintain CRM campaign calendars and ensure on-time, accurate delivery.
• Monitor deliverability, list hygiene and suppression logic; run A/B tests across subject lines, creative, content, timing and segmentation.
• Write email copy in brand tone of voice, and build engaging, responsive emails using Klaviyo templates and sound UX.
• Brief internal or external creative teams on campaign assets, banners, landing pages and promotional requirements.
• Analyse performance (open rate, CTR, conversion, revenue attribution, unsubscribes, retention) and report with actionable recommendations.
• Support landing page creation and optimisation, customer journey mapping and broader digital initiatives; work cross-functionally with Marketing, eCommerce, Creative and Data.
• Some support in paid media, trade or content marketing may be required (up to ~20% of capacity).

Qualifications

• 2+ years in Email Marketing, CRM, lifecycle or digital marketing.
• Hands‑on Klaviyo (or a similar email platform), building and deploying campaigns end-to-end — essential.
• Solid grasp of customer segmentation, audience targeting and lifecycle marketing principles.
• Strong English-language copywriting and communication skills.
• Basic email design capability and understanding of responsive email best practice.
• Strong analytical skills — able to interpret campaign performance data.
• High attention to detail, excellent time management and organisation; manages multiple deadlines in a fast‑paced environment.
• Experience within ecommerce, retail or consumer brands highly regarded.
• Highly organised and detail‑oriented; delivers error‑free work on time.
• Analytical and curious; uses data to lift engagement and retention.
• Combines a creative eye with technical CRM execution.
• Proactive and self‑managing across competing priorities.
• Collaborative across remote, cross‑functional teams.

About Beepo

Beepo is a Probe Group company, a full‑service Australian‑owned outsourcing company, with a team of 15,000 across 6 countries — the largest, and most diverse Australian‑owned customer experience outsourcing provider.

Our Beepo office is located in Clark, Pampanga. We provide exceptional workforce support to clients all over the world. Our primary focus is to help businesses grow sustainably with the help of fantastic Philippine talent.

You will be supported by a great working environment, leading benefits, and an opportunity to meet your career goals. You will be able to apply your skills and innovative thinking to this role. This is an opportunity to grow your career quickly.

• Terms and conditions apply