District Modern Trade Growth Leader

Century Pacific Food, Inc.; Metro Manila; On-site; PHP 1,200,000 - 2,000,000; Full time

Job summary

Century Pacific Food, Inc. in Metro Manila seeks a Modern Trade District Business Development Manager (MT DBDM) to lead commercial growth across a defined district.

You will manage a team of BDMs and Account Executives, drive volume, revenue, distribution, and in-store execution, and partner with Trade Marketing and Operations to deliver national and district initiatives. You will build Joint Business Plans with key modern trade accounts, optimize performance through data-driven actions, and

Qualifications

• Bachelor’s degree in Business Administration, Marketing, or a related field.
• Has 5–8 years of experience in FMCG sales, modern trade account management, or regional sales leadership
• Demonstrates leadership in managing key accounts or regional portfolios
• Strong commercial acumen, negotiation, and planning skills
• Proficient in sales analytics tools (e.g., Power BI, Nielsen, SAP, Excel)
• Excellent interpersonal and stakeholder management skills

Responsibilities

• Oversee business performance across a portfolio of modern trade accounts within the district (e.g., SM, Robinsons, Puregold, drugstores, e-commerce hubs).
• Lead the development and execution of customer Joint Business Plans (JBPs) at district level, ensuring alignment with national priorities.
• Deliver sales volume, revenue, and profitability targets across the assigned district.
• Monitor trading performance, manage account forecasts, and address performance gaps through data-driven actions.
• Lead and develop a team of Modern Trade Business Development Managers and/or Account Executives.
• Conduct regular performance reviews, field coaching, and capability-building sessions to uplift team competency and engagement.
• Build and maintain strong partnerships with key decision-makers in modern trade accounts within the territory.
• Negotiate trading terms, promo support, visibility, and customized customer programs in collaboration with the national accounts team.
• Ensure on-ground execution of planograms, promotions, must-carry SKUs, and secondary displays through close coordination with Merchandising and Operations.
• Track compliance and execution KPIs across branches and provide guidance for improvement.
• Partner with Trade Marketing, Category, Finance, and Supply Chain teams to execute go-to-market strategies, NPD launches, and stock management at the district level.
• Provide inputs into national strategy based on regional learnings and local execution feedback.

Skills

Leadership

Negotiation

Analytical skills

Stakeholder management

Education

Bachelor's degree in Business Administration, Marketing, or a related field

Tools

Power BI

Nielsen

SAP

Excel

Job description

Century Pacific Food, Inc. in Metro Manila seeks a Modern Trade District Business Development Manager (MT DBDM) to lead commercial growth across a defined district.

You will manage a team of BDMs and Account Executives, drive volume, revenue, distribution, and in-store execution, and partner with Trade Marketing and Operations to deliver national and district initiatives. You will build Joint Business Plans with key modern trade accounts, optimize performance through data-driven actions, and