Digital Marketing Specialist

Trinity Workforce Solutions, Inc.; Pasig; On-site; PHP 334,800 - 502,200; Full time

Job summary

A marketing solutions agency in Metro Manila seeks a Performance Marketing Coordinator. The role involves executing digital marketing campaigns across platforms like Google Ads and Meta Ads, supporting analytics via Google Analytics, and conducting market research to refine strategies. Candidates must have a working knowledge of key marketing tools and strong organizational skills. This position offers an opportunity to contribute significantly to eCommerce performance.

Qualifications

• Must have working knowledge of Google Analytics, Data Studio/Looker, Google Ads, and Meta Ads.
• Strong organizational skills with the ability to manage multiple tasks.
• Analytical mindset with keen attention to detail.

Responsibilities

• Execute digital marketing campaigns across various platforms.
• Support ad creation, performance tracking, and optimization.
• Review Google Analytics and develop business reports.
• Conduct competitor analysis and research customer insights.
• Assist in preparing marketing reports and presentations.
• Provide additional assistance across marketing initiatives.

Skills

Google Analytics

Data Studio/Looker

Google Ads

Meta Ads

Strong organizational skills

Analytical mindset

Job description

Job Description – Performance Marketing Coordinator: responsible for executing digital marketing campaigns, supporting data-driven decision-making, and contributing to eCommerce performance optimization, customer engagement, and marketing initiatives.

Digital Marketing

• Assist in planning and executing performance marketing campaigns across Google Ads, Meta Ads, TikTok Ads, Pinterest and Bing Ads.
• Support ad creation, performance tracking, and continuous optimization.
• Ensure all product details are accurate, engaging, and aligned with brand standards.

Reporting & Analytics

• Review Google Analytics and support the development of business reports in Google Data Studio/Looker.

Market Research

• Conduct competitor analysis and research industry trends and customer insights to refine marketing strategies.

Client Support & Presentations

• Assist in preparing marketing reports, presentations, and other materials for internal and client meetings.

General Support

• Provide additional assistance across various marketing and eCommerce initiatives as needed.

Ideal Skills & Experience

• We welcome candidates with the right attitude and willingness to learn.
• Must Have: Working knowledge of Google Analytics, Data Studio/Looker, Google Ads, and Meta Ads (setup, optimization, and reporting).
• Strong organizational skills with the ability to manage multiple tasks.
• Analytical mindset with keen attention to detail.
• Proactive, adaptable, and eager to take on varied tasks.

Working Location

If the position requires you to work overseas, please be vigilant and beware of fraud.

If you encounter an employer who has the following actions during your job search, please report it immediately:

• withholds your ID
• requires you to provide a guarantee or collects property