Digital Marketing Executive

MicroSourcing International; Pasay; Hybride; PHP 450 000 - 750 000; Plein temps

Avantages offerts par ce poste

Competitive rewards

Healthcare coverage on day one

Performance bonuses

Paid time-off with cash conversion

Group life insurance

Résumé du poste

MicroSourcing, located at Mall of Asia, Pasay City, Philippines, is hiring a Digital Marketing Executive for a hybrid, day-shift role. You will manage day-to-day paid campaigns across multiple channels to boost brand awareness and drive sales both online and in-store.

You will develop briefs, manage budgets, and analyze performance to optimize ROI, while coordinating with eCommerce, IT, Creative, and Customer Support teams. Applicants with strong English communication will thrive.

Qualifications

• 3–4 years hands-on experience in a Digital Marketing role managing multi-channel paid campaigns.
• Experience managing digital marketing projects and budgets against KPIs.
• Proficiency with analytics platforms (GA, Meta, SA360, DV360).
• Excellent written and verbal English for briefs and liaising with stakeholders.

Responsabilités

• Execute day-to-day paid digital marketing activities across Social Media, Paid Search, Affiliate Marketing, Online Video, and Content & Display channels to drive brand awareness and in-store/online sales.
• Develop social media briefs, write paid search ad copy, manage campaign tagging and testing, and coordinate approvals with the Head of Media.
• Manage digital marketing budgets, campaign planning, and performance reporting to optimize ROI and conversion metrics.
• Collaborate cross-functionally with internal stakeholders across eCommerce, Direct Marketing, IT, Creative, Buying, and Customer Support teams.
• Support special digital marketing projects and dynamic campaign initiatives in a fast-paced retail environment.

Connaissances

Digital Marketing

Paid ads management

Social Media

Data analytics

English communication

Formation

Bachelor's degree in Marketing, Communications, or related field

Outils

Google Analytics

Meta Ads Manager

SA360

DV360

Description du poste

Discover your 100% YOU with MicroSourcing!

Position:

Digital Marketing Executive

Location:

Mall of Asia, Pasay City

Work setup & shift:

Hybrid | Day shift

Why join MicroSourcing?

You'll Have

• Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses


• A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.


• Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.


• Career Growth: Take advantage of opportunities for continuous learning and career advancement.


• Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.

Your Role

As a Digital Marketing Executive, you will:

• Execute day-to-day paid digital marketing activities across Social Media, Paid Search, Affiliate Marketing, Online Video, and Content & Display channels to drive brand awareness and in-store/online sales.


• Develop social media briefs, write paid search ad copy, manage campaign tagging and testing, and coordinate approvals with the Head of Media.


• Manage digital marketing budgets, campaign planning, and performance reporting to optimize ROI and conversion metrics.


• Collaborate cross-functionally with internal stakeholders across eCommerce, Direct Marketing, IT, Creative, Buying, and Customer Support teams.


• Support special digital marketing projects and dynamic campaign initiatives in a fast-paced retail environment.

What You Need

Non-negotiables

• 3–4 years of hands‑on experience in a Digital Marketing role managing multi‑channel paid campaigns.


• Proven experience managing digital marketing projects and campaign budgets against strict performance KPIs.


• Hands‑on proficiency with digital marketing and analytics platforms, including Google Analytics, Meta Ads Manager, Search Ads 360 (SA360), and Display & Video 360 (DV360).


• Strong organizational and prioritization skills with high attention to detail in a fast‑paced, shifting environment.


• Excellent written and verbal English communication skills for writing ad copy, preparing briefs, and liaising with Australian stakeholders.

Preferred Skills/expertise

• Tertiary qualification in Marketing, Communications, Business, or a related field.


• Prior background in retail, eCommerce, or consumer marketing supporting both online and brick‑and‑mortar sales growth.


• Experience managing affiliate marketing, online video, and content/display advertising workflows.


• Strong analytical mindset with a results‑focused approach to continuous campaign testing and optimization.


• Familiarity collaborating with Australian‑based teams across AEST business hours.

About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.

At MicroSourcing, equality is not merely a slogan – it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%!

For more information, visit https://www.microsourcing.com/

• Terms & conditions apply