Digital Marketing Executive

MicroSourcing International; Metro Manila; Hybrid; PHP 600,000 - 900,000; Full time

Benefits offered by this job

Competitive rewards including health &

Healthcare coverage from day one

Paid time-off with cash conversion

Group life insurance

Performance bonuses

Flexible work arrangements

Career growth

Job summary

MicroSourcing is hiring a Digital Marketing Executive to drive paid digital activities across social, search, affiliate, video, and display channels, enhancing brand awareness and in-store/online sales.

Ideal candidates have 3–4 years of hands-on experience managing multi-channel campaigns, strong analytics, and English communication skills for briefs and liaising with Australian teams. Hybrid work with day shifts is offered.

Qualifications

• 3–4 years of hands-on digital marketing experience.
• Experience managing multi-channel paid campaigns with KPIs.

Responsibilities

• Execute day-to-day paid digital marketing activities across Social Media, Paid Search, Affiliate Marketing, Online Video, and Content & Display channels.
• Develop social media briefs and write paid search ad copy; coordinate with Head of Media.
• Manage budgets, campaign planning, and performance reporting to optimize ROI and conversions.
• Collaborate with internal teams across eCommerce, Direct Marketing, IT, Creative, Buying, and Customer Support.
• Support special digital marketing projects in a fast-paced retail environment.

Skills

Campaign management

Analytics

English communication

Multi-channel campaigns

Education

Marketing/Communications/Business degree

Tools

Google Analytics

Meta Ads Manager

SA360

DV360

Job description

Discover your 100% YOU with MicroSourcing!

Position:

Digital Marketing Executive

Location:

Mall of Asia, Pasay City

Work setup & shift:

Hybrid | Day shift

Why join MicroSourcing?

You’ll have:

• Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses

• A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.

• Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.

• Career Growth: Take advantage of opportunities for continuous learning and career advancement.

• Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.

Your Role:

As a Digital Marketing Executive, you will:

• Execute day-to-day paid digital marketing activities across Social Media, Paid Search, Affiliate Marketing, Online Video, and Content & Display channels to drive brand awareness and in-store/online sales.

• Develop social media briefs, write paid search ad copy, manage campaign tagging and testing, and coordinate approvals with the Head of Media.

• Manage digital marketing budgets, campaign planning, and performance reporting to optimize ROI and conversion metrics.

• Collaborate cross-functionally with internal stakeholders across eCommerce, Direct Marketing, IT, Creative, Buying, and Customer Support teams.

• Support special digital marketing projects and dynamic campaign initiatives in a fast-paced retail environment.

What You Need:

Non-negotiables

• 3–4 years of hands-on experience in a Digital Marketing role managing multi-channel paid campaigns.

• Proven experience managing digital marketing projects and campaign budgets against strict performance KPIs.

• Hands-on proficiency with digital marketing and analytics platforms, including Google Analytics, Meta Ads Manager, Search Ads 360 (SA360), and Display & Video 360 (DV360).

• Strong organizational and prioritization skills with high attention to detail in a fast-paced, shifting environment.

• Excellent written and verbal English communication skills for writing ad copy, preparing briefs, and liaising with Australian stakeholders.

Preferred skills/expertise

• Tertiary qualification in Marketing, Communications, Business, or a related field.

• Prior background in retail, eCommerce, or consumer marketing supporting both online and brick-and-mortar sales growth.

• Experience managing affiliate marketing, online video, and content/display advertising workflows.

• Strong analytical mindset with a results-focused approach to continuous campaign testing and optimization.

• Familiarity collaborating with Australian-based teams across AEST business hours.

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About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.

At MicroSourcing, equality is not merely a slogan – it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%!

For more information, visit https://www.microsourcing.com/

*Terms & conditions apply