Digital Media Specialist

MicroSourcing; Philippines; Hybrid; PHP 391,000 - 725,000; Full time

Benefits offered by this job

Healthcare coverage from day one

Competitive pay

Paid time-off with cash conversion

Group life insurance

Performance bonuses

Job summary

MicroSourcing is hiring a Digital Media Specialist in Pasay City with a hybrid work setup. You will collaborate with account management and the media buying team to shape clients’ media strategies and manage digital campaigns end-to-end.

Ideal candidates have 1–2 years in traditional or digital marketing, strong Excel and PowerPoint skills, and experience with DSPs. Join a diverse team and contribute to ongoing learning and growth opportunities.

Qualifications

• Bachelor's degree in Marketing or a related field is required.
• 1–2 years of experience in traditional and/or digital marketing is required.
• Proficient in Microsoft Excel and PowerPoint.

Responsibilities

• Collaborate with account management and media buying on clients' media strategy.
• Create, present, and execute digital media marketing strategies, including setting up UTM tracking.
• Review analytic data to identify opportunities and tactics.
• Define targeting segmentation and strategy for campaigns.
• Provide recommendations on budget allocation.
• Oversee and optimize campaigns.
• Monitor campaign performance and adjust as needed.
• Analyze results to meet client/agency performance goals.
• Develop and maintain customized reporting based on clients’ KPIs.
• Stay up to date on display and video advertising trends.
• Build strong relationships with external partners and agency colleagues.

Skills

Digital marketing

Microsoft Excel

PowerPoint

Advertising agency experience

Education

Bachelor's degree in Marketing or related field

Tools

DSPs

Job description

Discover your 100% YOU with MicroSourcing!

Position: Digital Media Specialist
Location: MOA, Pasay City
Work setup & shift: Hybrid

Why join MicroSourcing?

You'll Have

• Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses
• A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
• Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.
• Career Growth: Take advantage of opportunities for continuous learning and career advancement.
• Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.

Your Role

• Collaborate with account management and media buying team on clients' media strategy
• Create, present, and execute digital media marketing strategies, including setting up UTM tracking
• Review analytic data to identify opportunities and tactics
• Define proper targeting segmentation and strategy for campaigns
• Provide recommendations on budget allocation
• Assess potential traffic sources and new media opportunities
• Oversee and optimize campaigns
• Monitor campaign performance and making appropriate adjustments
• Analyze results data to ensure all campaigns are achieving or surpassing client/agency performance goals
• Develop and maintain customized reporting based on each client's marketing goals and KPIs, including any data/creative needed for co-op submission
• Stay up to date on advertising trends in display and video
• Build and maintain strong working relationships with external partners and agency colleagues

What You Need

• Bachelor's degree in Marketing or a related field is required
• 1–2 years of experience in traditional and/or digital marketing required

Preferred Skills/expertise

• Proficient in Microsoft Excel and PowerPoint
• Experience working at an advertising agency, managing retail clients, and working in or with DSPs is a strong plus

About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.

At MicroSourcing, equality is not merely a slogan – it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%!

For more information, visit https://www.microsourcing.com/

• Terms & conditions apply