Hybrid - Taguig, 1‑3 Years Experience, Bachelor’s Degree, Contract
Job Description
Position that involves setting up and managing digital and social media advertising campaigns, tracking implementation, and ensuring quality across multiple platforms.
Qualifications
- Bachelor’s Degree in Marketing, IT or a related field (preferred)
- 1–3 years of relevant experience in digital advertising or media
- High School Diploma/GED (minimum requirement)
- Knowledge of digital industry and basic understanding of digital KPIs
- Familiarity with digital media platforms (Google Marketing Platforms, Meta, etc.) is a plus
- Experience with ad tags, basic HTML, and rich media
- Excellent oral and written communication skills
- General knowledge of the digital advertising industry
Responsibilities
- Set up and traffic campaigns in platforms such as Google Marketing Platforms, Meta & Social, and automated reporting platforms
- Generate, implement, and troubleshoot tracking tags (audience, conversion, third‑party pixels) across all media channels
- Complete test bookings to confirm proper tag implementation
- Coordinate with internal teams to ensure timely and accurate tag deployment
- Focus on timeliness and quality in campaign launches, including proper linkage between platforms, Amadeus Intranet, and adherence to quality guidelines for campaign management
- Provide post‑launch assistance with delivery and performance
- Verify that all assets comply with site specifications and function correctly
- Apply best practices while building campaigns in various platforms
- Stay current on industry technology and trends through trade publications, and evaluate impact on business
- Support evaluation, testing, and implementation of new media networks and partners
- Support other duties and projects as assigned