Digital Marketing Specialist

LuxeVanity Trading OPC; Makati; On-site; PHP 312,480 - 468,720; Full time

Benefits offered by this job

Commission

Performance Bonus

Incentives

Job summary

LuxeVanity Trading OPC is seeking a Digital Marketing Specialist to execute and optimize digital advertising campaigns across Meta and Google Ads. The role suits someone with a solid foundation in digital marketing, who enjoys analyzing performance and growing expertise in performance marketing.

Responsibilities include managing campaigns, analyzing performance, and ensuring accurate tracking. This on-site position in Makati offers opportunities for growth and hands-on exposure to multiple

Qualifications

• Bachelor's degree in Marketing, Business, Advertising, Communications, or a related field.
• At least 1 year of experience in Digital Marketing, Meta Ads, Google Ads, or Performance Marketing.
• Basic knowledge of Meta Ads Manager and Google Ads.
• Proficient in Microsoft Excel or Google Sheets.
• Strong analytical, problem-solving, and organizational skills.
• Detail-oriented with the ability to manage multiple tasks.
• Willing to learn, adapt, and grow in a fast-paced environment.

Responsibilities

• Assist in managing Meta Ads and Google Ads campaigns.
• Monitor campaign budgets, pacing, and overall performance.
• Support campaign setup, duplication, optimization, and creative testing.
• Assist in audience segmentation and A/B testing initiatives.
• Prepare daily, weekly, and monthly campaign performance reports.
• Monitor KPIs, lead quality, and campaign results.
• Conduct competitor research and market analysis.
• Assist with campaign forecasting and documentation.
• Perform quality assurance checks on landing pages and campaign tracking.
• Assist in monitoring Meta Pixel, Google conversion tracking, and UTM parameters.
• Maintain reporting dashboards and ensure data accuracy.

Skills

Digital marketing

Campaign management

Analytical skills

Excel / Sheets

A/B testing

Learning mindset

Education

Bachelor's degree in Marketing, Business, Advertising, Communications, or related field

Tools

Meta Ads Manager

Google Ads

GA4

GTM

Looker Studio

Job description

On-site - Makati 1-3 Yrs Exp Bachelor Full-time

Job Description

Employee Recognition and Rewards

Commission, Performance Bonus, Incentives

Government Mandated Benefits

Job Summary

We are looking for a Digital Marketing Specialist to support the execution and optimization of digital advertising campaigns across Meta (Facebook & Instagram) and Google Ads. This role is ideal for someone who has a solid foundation in digital marketing, enjoys analyzing campaign performance, and is eager to develop expertise in performance marketing.

Key Responsibilities

Campaign Management

• Assist in managing Meta Ads and Google Ads campaigns.
• Monitor campaign budgets, pacing, and overall performance.
• Support campaign setup, duplication, optimization, and creative testing.
• Assist in audience segmentation and A/B testing initiatives.

Reporting & Analytics

• Prepare daily, weekly, and monthly campaign performance reports.
• Monitor key performance indicators (KPIs), lead quality, and campaign results.
• Conduct competitor research and market analysis.
• Assist with campaign forecasting and documentation.

Tracking & Technical Support

• Perform quality assurance checks on landing pages and campaign tracking.
• Assist in monitoring Meta Pixel, Google conversion tracking, and UTM parameters.
• Maintain reporting dashboards and ensure data accuracy.

Qualifications

Required

• Bachelor's degree in Marketing, Business, Advertising, Communications, or a related field.
• At least 1 year of experience in Digital Marketing, Meta Ads, Google Ads, or Performance Marketing.
• Basic knowledge of Meta Ads Manager and Google Ads.
• Proficient in Microsoft Excel or Google Sheets.
• Strong analytical, problem-solving, and organizational skills.
• Detail-oriented with the ability to manage multiple tasks.
• Willing to learn, adapt, and grow in a fast-paced environment.

Preferred Qualifications

• Experience with Google Analytics 4 (GA4), Google Tag Manager (GTM), or Looker Studio.
• Basic knowledge of SEO, landing page optimization, and conversion tracking.
• Familiarity with CRM platforms and lead management systems.
• Experience using AI tools such as ChatGPT, Claude, Gemini, or similar productivity tools.
• Experience managing multiple brands or digital campaigns is an advantage.

Why Join Us?

• Competitive salary package
• Opportunities for professional growth and continuous learning
• Hands-on experience with performance marketing campaigns
• Collaborative and supportive work environment
• Exposure to multiple brands and digital marketing strategies

Preview

Tips

Some of our features may not work properly on your device.