Digital Marketing Specialist

Proselect Management Inc; Taguig; On-site; PHP 420,000 - 660,000; Full time

Benefits offered by this job

13th Month Pay

Health Insurance

Retirement Plan

Job Training

Professional Development

Retirement Plan

Job summary

A leading recruitment agency in Taguig is seeking a Digital Marketing Specialist to support strategy and execution of digital marketing campaigns. The ideal candidate has 2–4 years of experience, strong skills in Google Ads and Analytics, and a passion for both creative and analytical marketing tasks. This position offers opportunities for professional development and includes government mandated benefits like 13th Month Pay and Health Insurance.

Qualifications

• Minimum 2–4 years of experience in digital marketing or performance marketing.
• Hands-on experience with Google Ads and Google Analytics.
• Familiarity with CRMs and marketing automation tools.
• Bonus: Experience supporting recruitment marketing or nonprofit campaigns.
• Bonus: Experience with A/B testing, landing page optimization, and campaign tagging.

Responsibilities

• Support the execution and optimization of paid campaigns.
• Monitor performance metrics and prepare reports.
• Conduct SEO audits and support content optimization efforts.
• Conduct SEO audits and support content optimization efforts.
• Partner with developers and the digital marketing team to improve website UX, page performance, and conversion paths.
• Collaborate with social media and community teams to align campaigns and enhance paid social performance.
• Help implement email marketing strategies, including campaign setup, list segmentation, and drip automation.
• Ensure proper tagging and tracking across platforms using Google Tag Manager and related tools.
• Translate performance data into tactical recommendations and contribute to campaign briefs and planning sessions.
• Stay updated on digital marketing trends, tools, and best practices.

Skills

Digital marketing

Google Ads

Google Analytics

SEO

Email marketing

Meta Ads Manager

A/B testing

Landing page optimization

Campaign tagging

Education

Bachelor's degree

Tools

Google Tag Manager

SEMrush

Jobvite

SEMrush

Jobvite

Job description

On-site - Taguig 3-5 Yrs Exp Bachelor Full-time

Digital Marketing Specialist

Position Overview

We’re seeking a detail-oriented and performance-driven Digital Marketing Strategist to support the strategy, planning, execution, and analysis of digital marketing campaigns. This role will work closely with the Senior Manager of Digital Marketing to deliver high-impact, insight-driven initiatives that advance recruitment, referral, and brand awareness goals.

The position will focus on optimizing campaigns across paid search, paid social, SEO, email marketing, and website performance—while also contributing to audience segmentation, landing page strategy, and campaign tracking. It’s an excellent opportunity for someone who enjoys both the creative and analytical sides of digital marketing and is eager to grow into a leadership track.

Key Responsibilities

• Support the execution and optimization of paid campaigns across Google Ads, Meta, LinkedIn, and other platforms
• Assist with keyword research, audience targeting, creative testing, and A/B experiments
• Monitor performance metrics and prepare weekly/monthly reports using tools such as Google Analytics, Jobvite, and similar platforms
• Conduct SEO audits and support content optimization efforts
• Partner with developers and the digital marketing team to improve website UX, page performance, and conversion paths
• Collaborate with social media and community teams to align campaigns and enhance paid social performance
• Help implement email marketing strategies, including campaign setup, list segmentation, and drip automation
• Ensure proper tagging and tracking across platforms using Google Tag Manager and related tools
• Translate performance data into tactical recommendations and contribute to campaign briefs and planning sessions
• Stay updated on digital marketing trends, tools, and best practices

Qualifications

• Minimum 2–4 years of experience in digital marketing or performance marketing
• Hands‑on experience with Google Ads, Google Analytics, Meta Ads Manager, SEO tools (e.g., SEMrush), and campaign reporting
• Familiarity with CRMs, marketing automation tools, and applicant tracking systems (Jobvite experience a plus)
• Bonus: Experience supporting recruitment marketing or nonprofit campaigns
• Bonus: Experience with A/B testing, landing page optimization, and campaign tagging

Government Mandated Benefits

13th Month Pay

Insurance Health & Wellness

Health Insurance, Life Insurance, HMO

Company Equipment, Retirement Plan

Professional Development

Job Training, Professional Development