CRM Lead - Lifecycle & Retention Strategist

Dempsey Resource Management Inc.; Quezon City; On-site; PHP 558,000 - 781,200; Full time

Benefits offered by this job

Performance Bonus

Employee Recognition and Rewards

Government Mandated Benefits

Job summary

Dempsey Resource Management Inc. is seeking a skilled CRM professional in Quezon City. The ideal candidate has over 5 years experience in CRM, particularly with digital products like gaming and e-commerce, and hands-on experience using Optimove.

Responsibilities include planning and executing multi-channel campaigns and segmenting users based on behavior. Strong analytical skills and detail orientation are required.

Qualifications

• 5+ years of experience in CRM, retention, or lifecycle marketing for digital products.
• Hands-on experience using Optimove for campaign orchestration.
• Comfortable working with telco dashboards and SMS platforms.

Responsibilities

• Plan and manage a unified CRM calendar across channels.
• Build, launch, and monitor lifecycle campaigns using Optimove.
• Segment users based on behavior for targeted marketing.

Skills

5+ years of experience in CRM

Experience with Optimove

Familiarity with multi-channel CRM flows

Strong understanding of user lifecycle management

Detail-oriented and analytical

Education

Bachelor's degree

Tools

Optimove

CRM APIs

SMS platforms

Job description

Dempsey Resource Management Inc. is seeking a skilled CRM professional in Quezon City. The ideal candidate has over 5 years experience in CRM, particularly with digital products like gaming and e-commerce, and hands-on experience using Optimove.

Responsibilities include planning and executing multi-channel campaigns and segmenting users based on behavior. Strong analytical skills and detail orientation are required.