CRM Lifecycle & Engagement Lead

Healthy Options; Metro Manila; On-site; PHP 600,000 - 900,000; Full time

Job summary

Healthy Options in Metro Manila is seeking a proactive CRM Specialist to support the development and execution of customer engagement strategies across digital channels, focusing on customer journeys and data-driven retention.

You will own day-to-day CRM operations across email, SMS and messaging, analyze campaign performance, and collaborate with the Digital Strategy Manager and content team to optimize engagement.

Responsibilities

• Own day-to-day CRM operations across email, SMS and messaging.
• Analyze campaign performance and derive insights to improve engagement.
• Collaborate with the Digital Strategy Manager and content team to optimize customer journeys.

Job description

Healthy Options in Metro Manila is seeking a proactive CRM Specialist to support the development and execution of customer engagement strategies across digital channels. The role centers on managing customer journeys, leveraging data insights, and executing lifecycle campaigns to strengthen relationships and improve retention.

You will own day-to-day CRM operations across email, SMS and messaging, analyze campaign performance, and collaborate with the Digital Strategy Manager and content team.