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VA Masters is seeking an advanced GoHighLevel specialist to lead a full CRM migration and build our platform from the ground up. You will configure GoHighLevel from scratch, create pipelines, workflows, funnels, and landing pages that automate lead flow, and guide a non-technical business owner through the platform.
You will also manage WordPress hosting on GoDaddy, ensure proper integrations, and deliver weekly pipeline performance reports.
Job Summary: We're on the lookout for an advanced GoHighLevel specialist to lead a full CRM migration and build our platform out from the ground up. You'll move us off our current CRM, configure GoHighLevel correctly from scratch, and build the pipelines, workflows, funnels, and landing pages that keep our lead flow running automatically. This role suits someone who is not only technically strong in GoHighLevel, but confident guiding a non-technical business owner through the platform and recommending the right way to do things.
Key Responsibilities:
Lead the complete migration from our current CRM into GoHighLevel, including data mapping, import, and validation
Configure GoHighLevel from scratch - account setup, custom fields, tags, calendars, and integrations
Build marketing and sales pipelines with clearly defined stages that mirror how deals actually move
Create automated workflows, sequences, and appointment reminders so incoming leads are routed correctly and tasks auto-generate
Design and build landing pages and funnels that convert
Manage our WordPress website (hosted on GoDaddy) and connect it properly with GoHighLevel
Deliver weekly pipeline reporting on lead volume, stage movement, and automation performance
Walk a non-technical owner through the platform step by step, explaining what's being built and why
Proactively recommend GoHighLevel features, best practices, and improvements rather than waiting for instruction
Mandatory Skills:
Proven, advanced hands-on GoHighLevel experience - building and configuring, not just day-to-day use
Demonstrated experience migrating data from another CRM into GoHighLevel
Strong command of GoHighLevel workflows, automations, triggers, and sequences
Experience building funnels and landing pages inside GoHighLevel
WordPress site management, including working with hosted environments and DNS/domain connections
Able to explain technical concepts clearly to a non-technical stakeholder and train them on the system
Comfortable producing clear weekly reporting on pipeline activity
Strong communication skills in written and spoken English
Dependable, detail-focused, and able to work independently
Preferred Skills:
Experience setting up Twilio, Mailgun, or equivalent for SMS and email within GoHighLevel
Familiarity with A2P 10DLC registration and email/SMS deliverability best practices
Experience with Zapier, Make, or native API integrations connecting GoHighLevel to other tools
Snapshot building or agency-side GoHighLevel experience
Basic HTML/CSS for custom page adjustments
Experience supporting lead-generation-driven service businesses
Able to create SOPs and short training documentation for the systems you build
Why Join Us:
This is a build-from-scratch role with real ownership - you'll shape the entire system rather than maintain someone else's. You'll work directly with the owner, who is open to your recommendations and ready to learn the platform alongside you. If you enjoy taking a business from scattered tools to a clean, automated pipeline and seeing the impact of your work immediately, this is a strong fit.