Channel Sales Manager

Viventis Search Asia; Tangob; On-site; PHP 700,000 - 1,000,000; Full time

Job summary

Viventis Search Asia seeks a seasoned sales leader to drive ambient mochi channel development in the Philippines. You will plan sales, expand distribution, and guide the product from launch to growth across modern and traditional trade, wholesale networks, and e-commerce.

You will collaborate with Marketing, Supply Chain, R&D, Production, and Finance to support launches, order fulfilment, and target achievement; willingness to travel across the Philippines is essential.

Qualifications

• College degree or above in Marketing, Business Administration, or related field.
• 5+ years of FMCG/food sales experience in the Philippines, with channel development or regional sales management preferred.
• Strong knowledge of Philippine modern and traditional trade networks.
• Experience launching new products and building distributor networks preferred.
• Strong skills in customer development, negotiation, sales planning, and data analysis.
• Results-driven with ability to meet sales targets.
• Proficient in English and Tagalog; able to travel nationally.

Responsibilities

• Develop sales channels across modern trade, convenience stores, wholesale, distributors, e-commerce, and other channels.
• Identify and grow distributors, wholesalers, and key accounts; build a stable channel network.
• Develop and execute channel sales strategies, pricing, promotions, and customer development plans.
• Monitor listings, sell-out, inventory, collections, and feedback; adjust strategies.
• Gather market data on demand, competitors, packaging, flavors, and channel practices; recommend product improvements.
• Collaborate with Marketing, Supply Chain, R&D, Production, Finance to support launches, orders, and targets.
• Prepare regular sales forecasts, channel updates, and market analyses; own sales performance.

Skills

Channel development

Sales planning

Data analysis

Customer development

Negotiation

Market knowledge

Education

Bachelor's degree or above

Job description

About the role

Lead the channel development, sales planning, and business expansion of ambient mochi products in the Philippine market, driving the category from initial launch to market growth.

Key responsibilities

• Develop suitable sales channels based on product characteristics, including but not limited to modern trade, convenience stores, traditional trade, wholesalers, distributors, e-commerce, schools, corporate accounts, and other special channels.

• Identify, evaluate, and develop distributors, wholesalers, and key accounts, and build a stable and sustainable channel network.

• Develop and implement channel sales strategies, pricing structures, promotional programs, and customer development plans.

• Closely monitor product listing, sell-out performance, inventory, collections, and customer feedback, and adjust sales strategies accordingly.

• Collect market information on consumer demand, competitors, pricing, packaging, flavors, and channel practices, and provide recommendations for product improvement and new product development.

• Work closely with Marketing, Supply Chain, R&D, Production, Finance, and other relevant teams to support product launches, order fulfillment, and sales target achievement.

• Prepare regular sales forecasts, channel development updates, and market analysis reports, and take ownership of sales performance.

About you

• College degree or above, preferably in Marketing, Business Administration, or a related field.

• At least 5 years of sales experience in FMCG, food, snacks, bakery, or related industries in the Philippines, preferably with channel development or regional sales management experience.

• Strong knowledge of Philippine modern trade, traditional trade, and distributor networks.

• Experience in new product launches, building channels from scratch, or developing distributor networks is highly preferred.

• Strong capabilities in customer development, business negotiation, sales planning, and data analysis.

• Highly result-oriented, with the ability to independently develop customers and deliver sales targets.

• Good command of English and Tagalog, with the ability to work effectively in a cross-cultural environment.

• Willing and able to travel within the Philippines and conduct frequent customer visits.

• Preferred background: experience in snacks, mochi, bakery products, confectionery, packaged food, or other shelf-stable food categories.