Regional Sales Manager - Visayas

Biocostech Philippines Corporation; Cebu City; On-site; PHP 1,200,000 - 2,100,000; Full time

Job summary

Biocostech Philippines Corporation is seeking a Regional Sales Manager to plan and execute effective sales strategies for the Cebu region and surrounding markets. The role oversees initiatives across departments to grow market presence and ensure efficient operations.

The ideal candidate has a minimum of three years in FMCG sales, strong leadership, and excellent analytical and presentation skills, with proven coaching experience.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Marketing Economics, or related field.
• At least three years of relevant experience, preferably in FMCG or related industry.
• Manager specializing in Sales Development.
• Keen business sense with ability to identify market opportunities.
• Strong leadership skills with training/coaching experience.
• Advanced analytical skills with data interpretation and insight generation.
• Good facilitation and presentation, conflict management, and interpersonal abilities.
• Familiar with FMCG Modern Trade Accounts, skincare products.
• Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook).

Responsibilities

• Develop and implement strategic sales plans to meet or exceed regional sales goals.
• Analyze sales performance data to identify opportunities and improvement actions.
• Ensure the successful execution of sales initiatives and promotional campaigns.
• Conduct regular field visits to assess market coverage and understand customer needs.
• Identify new market opportunities and channels to expand the company footprint.
• Partner with marketing to implement regional campaigns and provide market feedback.
• Recommend adaptations to marketing strategies based on regional behavior and competition.
• Optimize manpower and materials for cost-efficient operations.
• Manage and monitor regional sales budget and resource use.
• Collaborate with HR on staff coaching, mentoring, and development.

Skills

Leadership

Analytical skills

Presentation skills

Interpersonal skills

Coaching

Conflict management

MS Office

Education

Bachelor's degree in Marketing / Business

Tools

Microsoft Office Suite

Job description

About the role

The Regional Sales Manager is responsible for planning, directing, and executing effective sales strategies and programs to achieve and exceed regional sales targets. This role leads sales initiatives, manages resources, and collaborates across departments to drive growth, strengthen market presence, and ensure operational efficiency within the assigned region.

Key responsibilities

• Develop and implement strategic sales plans to meet or exceed regional sales goals.

• Analyze sales performance data and trends to identify opportunities and recommend actions for improvement.

• Ensure the successful execution of sales initiatives and promotional campaigns.

• Conduct regular field visits to assess market coverage, understand customer needs, and evaluate competitor activity.

• Identify new market opportunities and channels to expand the company's footprint.

• Partner with the marketing team to implement regional campaigns and provide feedback based on market trends.

• Recommend adaptations to marketing strategies to align with regional consumer behavior and competitive landscape.

• Optimize the use of manpower and materials to drive cost-effective operations.

• Manage and monitor the regional sales budget, ensuring efficient use of resources.

• Collaborate with HR in addressing staff performance through coaching, mentoring, and development programs.

About you

• Bachelor's degree in Marketing, Business Administration, Marketing Economics, or any related course.

• At least three (3) years of relevant experience, preferably from an FMCG or related industry.

• Manager specializing in Sales Development.

• Keen business sense and ability to identify market opportunities.

• Strong leadership skills with exposure to training management and coaching.

• Advanced analytical skills with ability to interpret data, generate insights, and make data-driven decisions.

• Good facilitation and presentation skills, conflict management, and interpersonal skills.

• Familiarization in handling FMCG Modern Trade Accounts, especially in skincare products.

• Computer literate and proficient with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).