Campaign Management Officer

PJ Lhuillier Group of Companies; Makati; On-site; PHP 500,000 - 900,000; Full time

Job summary

PJ Lhuillier Group of Companies in Makati is seeking an experienced Campaign Manager to oversee and optimize end-to-end marketing campaigns that align with business objectives. You will support the Division Head to grow cross-sell and customer frequency rates, and design multi-channel campaigns for key customer segments.

You will analyze campaign performance, prepare insights for stakeholders, and coordinate cross-functional teams to ensure successful execution across digital, email, and offline

Qualifications

• Graduate of any four-year course.
• Preferably Marketing, Communications, Business, or related fields.
• At least 4 years of relevant work experience in campaign management.
• Experience with analytics/reporting tools.
• Understanding of customer behavior and performance metrics.
• Experience in integrated/multi-channel campaigns.
• Willing to work onsite in Makati city.

Responsibilities

• Oversee and optimize end-to-end marketing campaigns aligned with business objectives
• Support the Division Head in developing campaigns focused on increasing cross-sell and customer frequency rates
• Recommend and design comprehensive business campaigns targeting key customer segments
• Coordinate and communicate campaign execution across channels: digital marketing social media, email marketing, traditional/offline channels
• Utilize data analytics tools to gather, analyze, and interpret campaign performance metrics
• Generate campaign performance reports and insights for stakeholders
• Collaborate with internal units to align campaign strategies with operational priorities
• Conduct post-campaign analysis and recommend improvements for future initiatives
• Stay updated on emerging tools, technologies, and best practices in campaign management and analytics

Skills

Campaign management

Data analytics

Sales & marketing

Event planning

Analytical thinking

Communication

Stakeholder management

Education

Bachelor's degree

Marketing/Communications/Business

Tools

Analytics tools

Job description

Key Responsibilities:

• Oversee and optimize end-to-end marketing campaigns aligned with business objectives
• Support the Division Head in developing campaigns focused on increasing cross-sell and customer frequency rates
• Recommend and design comprehensive business campaigns targeting key customer segments
• Coordinate and communicate campaign execution across channels: digital marketing social media, email marketing, traditional/offline channels
• Utilize data analytics tools to gather, analyze, and interpret campaign performance metrics
• Generate campaign performance reports and insights for stakeholders
• Collaborate with internal units to align campaign strategies with operational priorities
• Conduct post-campaign analysis and recommend improvements for future initiatives
• Stay updated on emerging tools, technologies, and best practices in campaign management and analytics

Job Specific Competencies:

• Strong Campaign Management skills
• Experience/knowledge in Data Analytics
• Knowledge of Sales & Marketing principles
• Event planning, organizing, and execution
• Analytical and strategic thinking
• Excellent communication and coordination skills
• Stakeholder management and collaboration

Qualifications:

• Graduate of any four-year course
• Preferably Marketing, Communications, Business, or related fields
• At least 4 years of relevant work experience in campaign management
• Experience with analytics/reporting tools
• Understanding of customer behavior and performance metrics
• Experience in integrated/multi-channel campaigns
• Willing to work onsite in Makati city