B2B Lead Gen & Social Media Strategist

RippedBoxStation; Manila; On-site; PHP 300,000 - 540,000; Full time

Job summary

RippedBoxStation in Metro Manila seeks a Lead Generation & Social Media Specialist to drive B2B prospecting and manage the company’s online presence. You will research target accounts, build prospect lists, and perform LinkedIn outreach while coordinating content calendars across channels.

You will verify data quality, track engagement, and report progress against targets, collaborating with teams to optimize messaging in English.

Qualifications

• Experience in B2B lead generation and social media programs.
• Experience with LinkedIn outreach and prospect follow-ups.
• Ability to identify target companies and decision-makers for outreach.
• Experience maintaining accurate B2B prospect databases.

Responsibilities

• Conduct targeted B2B prospect research for the company’s ICP and requirements.
• Identify potential companies, prospects, and key decision-makers via LinkedIn and other platforms.
• Build and maintain targeted prospect lists using Apollo and LinkedIn Sales Navigator.
• Verify and enrich prospect information including company details, contacts, titles, emails, and LinkedIn profiles.
• Conduct LinkedIn prospecting activities including connection requests, outreach messages, and follow-ups.
• Qualify leads based on criteria and maintain a clean prospect database.
• Track prospecting activities, responses, and status of leads.
• Manage and maintain the company's social media accounts and online presence.
• Coordinate social media content, captions, graphics, and other marketing materials.
• Develop and maintain a content calendar for consistent publishing.
• Schedule and publish content across relevant social platforms.
• Monitor audience engagement, respond to comments, and escalate inquiries as needed.
• Track basic social media performance metrics like reach and engagement.
• Independently manage daily tasks across lead generation and social media.
• Maintain records of prospecting activities, schedules, tasks, and deliverables.
• Monitor progress against targets, timelines, and deadlines.
• Prepare regular progress reports on lead generation and social media results.
• Proactively communicate updates and outstanding requirements to the team.

Skills

B2B Lead Generation

LinkedIn Prospecting

Social Media Management

LinkedIn Sales Navigator

Apollo

Content calendar management

Canva

English communication

Time management

Tools

LinkedIn Sales Navigator

Apollo

Canva

Job description

RippedBoxStation in Metro Manila seeks a Lead Generation & Social Media Specialist to drive B2B prospecting and manage the company’s online presence. You will research target accounts, build prospect lists, and perform LinkedIn outreach while coordinating content calendars across channels.

You will verify data quality, track engagement, and report progress against targets, collaborating with teams to optimize messaging in English.