Amazon Book Growth Strategist

Offshore Talent; Philippines; On-site; PHP 500,000 - 900,000; Full time

Job summary

Offshore Talent is seeking an Amazon Book Marketing Specialist to develop and execute strategies that boost visibility, rankings, traffic, and sales across Amazon and other platforms. You will optimise listings, manage Amazon Ads, and conduct comprehensive keyword and market research to inform campaigns and new title ideas.

The role involves researching topics for potential books and supporting launches, with a focus on cross-format promotion and multichannel marketing beyond Amazon.

Qualifications

• Strong understanding of Amazon book marketing and digital marketing.
• Strong analytical and research skills.
• Ability to identify trends and commercial opportunities.
• Ability to turn research and data into actionable recommendations.
• Strong written and verbal communication skills.
• Ability to work independently and proactively.
• Self-starter who can identify and implement new ideas.
• Strong attention to detail and organisation.

Responsibilities

• Develop and execute book marketing strategies across Amazon and other relevant platforms.
• Optimise Amazon book listings, including keywords, categories, descriptions, and discoverability factors.
• Manage and optimise Amazon Ads / AMS campaigns.
• Improve book visibility, ranking, traffic, and conversions.
• Conduct keyword, competitor, audience, and market research.
• Monitor and analyse book sales and advertising performance.
• Provide regular performance reports and recommendations.
• Identify new promotional opportunities and marketing strategies.
• Research trending, high-interest, and commercially viable topics for potential new book titles.
• Research reader demand, competing titles, market trends, and opportunities for new books.
• Provide recommendations on potential topics, niches, titles, positioning, and target audiences for future books.
• Support the development, launch, and promotion of new book titles.
• Develop strategies to promote books across multiple formats.
• Explore marketing opportunities beyond Amazon, including other platforms, channels, partnerships, and promotional strategies.
• Assist with book reviews, ratings, and other activities that support visibility and credibility.
• Continuously test and recommend new approaches to improve awareness, rankings, conversions, and sales.

Skills

Strong understanding of Amazon book营销?

Tools

Keyword and competitor research tools

Analytics and reporting tools

Other relevant digital marketing platforms

Job description

Offshore Talent is seeking an Amazon Book Marketing Specialist to develop and execute strategies that boost visibility, rankings, traffic, and sales across Amazon and other platforms. You will optimise listings, manage Amazon Ads, and conduct comprehensive keyword and market research to inform campaigns and new title ideas.

The role involves researching topics for potential books and supporting launches, with a focus on cross-format promotion and multichannel marketing beyond Amazon.