AI-Driven Full-Stack Marketing Leader

D2B; Philippines; Remote; PHP 1,179,000 - 1,412,000; Full time

Job summary

D2B is seeking a Senior Full Stack Marketing Manager to own the marketing function across commercial and charitable brands. This role requires strategic thinking and a hand-on approach to lead generation, CRM automation, and reporting, with a strong emphasis on using AI to improve efficiency and decision-making.

The successful candidate will lead end-to-end marketing ecosystems, align campaigns with business outcomes, and champion practical AI integration across the marketing stack.

Qualifications

• Proven experience owning the marketing function within a growing business.
• Strong end-to-end marketing strategy and customer acquisition knowledge.
• Experience building and optimizing full marketing funnels.
• Commercial mindset linking marketing to business growth.
• Strong analytical and reporting capabilities.
• Excellent written English and copywriting skills.
• Ability to manage multiple projects; independent with strategic recommendations.
• Proficient in using AI tools to boost productivity and automate workflows.

Responsibilities

• Own end-to-end marketing strategy across the company and its charitable division.
• Develop integrated campaigns aligned with commercial objectives.
• Build full-funnel strategies to generate awareness, inquiries, and conversions.
• Analyse customer journeys and identify bottlenecks for improvement.
• Lead CRM automation and reporting; optimise lead management.
• Increase ROI through data-driven marketing optimization.
• Champion AI across marketing workflows and reporting.

Skills

Marketing strategy

CRM automation

AI tools

Tools

GoHighLevel

Google Ads

Meta Business Suite

Google Analytics

Claude

ChatGPT

Perplexity

Microsoft 365

Google Workspace

Job description

D2B is seeking a Senior Full Stack Marketing Manager to own the marketing function across commercial and charitable brands. This role requires strategic thinking and a hand-on approach to lead generation, CRM automation, and reporting, with a strong emphasis on using AI to improve efficiency and decision-making.

The successful candidate will lead end-to-end marketing ecosystems, align campaigns with business outcomes, and champion practical AI integration across the marketing stack.