AI-Driven Creative Strategist for Paid Social Growth

Power Digital; Mexico; Hybrid; PHP 4,055,000 - 6,238,000; Full time

Job summary

Power Digital is an AI-driven growth firm helping brands scale through strategic thinking, proprietary technology, and measurable outcomes. The Creative Strategist leads paid social creative, leveraging data insights and brand research to craft high-performing ads that drive client growth and ROAS.

The role requires strong writing, data interpretation, and cross-team collaboration, with responsibilities spanning client communication, script development, and production oversight to ensure

Qualifications

• Proven ability to lead paid social creative strategies.
• Strong understanding of brand goals and performance metrics.
• Experience writing direct-response ads and scripts.

Responsibilities

• Lead paid social creative strategy for 8-10 clients.
• Design high-performing assets using data insights.
• Collaborate across internal departments and roles.
• Maintain client communications and sentiment.
• Iterate towards stated performance goals.
• Explain Power Digital processes to clients.
• Research client brands and industry trends to inform strategies.
• Audit accounts to identify winning ads and test strategies.
• Write consumer-centric messaging strategies.
• Coordinate with production team via Asana.
• Review assets and provide actionable feedback.
• Lead internal creative team meetings.
• Be client POC for creative strategy.
• Manage scope and timelines for edits.
• Leverage AI tools to optimize processes.
• Utilize Nova ecosystem in your department.

Skills

Meta Ads Manager

Creative data analysis

Performance-driven creative

Ad copy & script writing

Client communication

Cross-functional collaboration

Tools

Meta Ads Manager

TikTok

YouTube

Pinterest

Job description

Power Digital is an AI-driven growth firm helping brands scale through strategic thinking, proprietary technology, and measurable outcomes. The Creative Strategist leads paid social creative, leveraging data insights and brand research to craft high-performing ads that drive client growth and ROAS.

The role requires strong writing, data interpretation, and cross-team collaboration, with responsibilities spanning client communication, script development, and production oversight to ensure