Growth-Centric Creative Strategist (Paid Social)

Power Digital Marketing; Mexico; On-site; PHP 4,307,692 - 7,384,615; Full time

Job summary

Power Digital Marketing in the United States is seeking a Creative Strategist to own paid social creative strategy for multiple accounts, translating client brands and goals into compelling campaigns.

You will use data insights and market trends to craft creative assets, collaborate with internal teams, maintain client communications, and iterate toward performance targets, including CPA, CTR, and ROAS improvements.

Qualifications

• Experience leading paid social creative strategy for multiple client accounts.
• Strong understanding of performance metrics and testing.
• Excellent communication and storytelling skills.

Responsibilities

• Lead paid social creative strategy for 8–10 clients.
• Design high-performing creative assets using data insights.
• Collaborate closely with team members across internal departments and roles.
• Maintain client communications and sentiment.
• Driven to iterate and ideate towards stated performance goals.
• Explain Power Digital processes to clients and team members.
• Research client brand, competitors, and industry trends; implement best practices.
• Audit accounts to identify winning ads and present data to clients.
• Write strategic consumer-centric messaging and direct response copy.
• Coordinate with production team using Asana and provide feedback to editors.

Skills

Paid social strategy

Data insights

Client communications

Team collaboration

Job description

Power Digital Marketing in the United States is seeking a Creative Strategist to own paid social creative strategy for multiple accounts, translating client brands and goals into compelling campaigns.

You will use data insights and market trends to craft creative assets, collaborate with internal teams, maintain client communications, and iterate toward performance targets, including CPA, CTR, and ROAS improvements.