Remote E-commerce Social Media Manager

Placements24; Queenstown; Remote; NZD 80,000 - 110,000; Full time

Benefits offered by this job

Competitive salary + bonuses

Fully remote

National footprint leadership

Professional development resources

Collaborative virtual team

Brand growth impact

Job summary

Placements24 is seeking a highly skilled Remote E-commerce Social Media Manager to lead social strategy and execution for a nationally-reaching ecommerce brand. This fully remote role focuses on driving brand awareness, community engagement, and online sales growth across multiple platforms.

The ideal candidate has 5+ years in social media management for ecommerce, excellent content creation and copywriting skills, and strong knowledge of ads platforms and analytics.

Qualifications

• Bachelor's degree or equivalent in Marketing, Communications, Digital Media, or related field.
• 5+ years in social media management with ecommerce experience.
• Proven ability to develop and execute social media strategies and campaigns.
• Expertise with social media ads platforms (Facebook Ads Manager) and budget management.
• Excellent copywriting, editing and content creation skills.

Responsibilities

• Develop and execute a comprehensive social media strategy aligned with ecommerce objectives.
• Create, curate, and manage engaging content across platforms (Instagram, Facebook, TikTok, Pinterest, X).
• Plan and optimize paid social campaigns to drive traffic and conversions.
• Monitor channels for trends and engage with audience promptly.
• Analyze performance and report insights with actionable recommendations.
• Build and nurture an active online community and brand loyalty.
• Collaborate with marketing, sales and design teams for cohesive messaging.
• Stay updated on trends, platform updates, and best practices.

Skills

Social media strategy

Content creation

Analytics

Copywriting

Education

Marketing degree

Communications degree

Digital media degree

Tools

Facebook Ads Manager

Hootsuite

Sprout Social

Analytics tools

Job description

About the Role

Our client, a thriving e-commerce business with a national reach, is seeking a highly skilled and experienced Remote E-commerce Social Media Manager to lead their social media strategy and execution. This fully remote position requires a dynamic individual who can drive brand awareness, foster community engagement, and directly contribute to online sales growth. You will be responsible for developing and implementing innovative social media campaigns, managing content calendars, overseeing social media advertising, and analyzing performance metrics to optimize strategy. The ideal candidate possesses a proven track record in managing social media for e-commerce brands, exceptional content creation abilities, and a deep understanding of digital marketing best practices. This is an unparalleled opportunity to shape the social presence of our client from the comfort of your home and make a significant impact on their online success, with no requirement to be based in **Queenstown, Eastern Cape** or any specific location.

Key Responsibilities

• Develop and execute a comprehensive social media strategy aligned with the company's e-commerce objectives and brand identity.
• Create, curate, and manage engaging, high-quality content (visuals, copy, video) across all relevant social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest, Twitter).
• Plan, implement, and optimize paid social media advertising campaigns to drive traffic, conversions, and customer acquisition, managing the associated budget effectively.
• Monitor social media channels for trends, relevant conversations, and opportunities for engagement, responding promptly and professionally to comments and messages.
• Analyze social media performance using native platform insights and third-party tools, reporting on key metrics and providing actionable recommendations for improvement.
• Build and nurture an active online community, fostering brand loyalty and customer advocacy.
• Collaborate with internal teams (marketing, sales, design) to ensure consistent messaging and integrated campaign efforts.
• Stay abreast of the latest social media trends, platform updates, algorithms, and best practices in e-commerce and digital marketing.
• Identify and engage with relevant influencers and brand partners to expand reach and credibility.
• Manage social media crisis communications if necessary.
• Contribute creative ideas for broader marketing initiatives and campaigns, supporting the overall growth of the e-commerce business.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 5 years of experience in social media management, with a strong focus on e-commerce and demonstrable success in driving sales.
• Proven ability to develop and execute successful social media strategies and campaigns across various platforms.
• Expertise in social media advertising platforms (e.g., Facebook Ads Manager) and budget management.
• Excellent copywriting, editing, and content creation skills, with a keen eye for visual aesthetics.
• Proficiency with social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms.
• Strong analytical skills and the ability to translate data into actionable insights.
• Excellent communication, interpersonal, and collaboration skills, crucial for a remote role.
• Self-motivated, organized, and able to manage time effectively in a remote work environment.
• A passion for e-commerce and staying ahead of digital marketing trends.

Benefits

• Competitive salary and potential for performance bonuses.
• Fully remote work arrangement, offering significant flexibility.
• Opportunity to lead social media for a growing e-commerce brand with a national footprint.
• Access to professional development and training resources.
• Collaborative and supportive virtual team environment.
• Directly influence brand perception and sales performance through strategic social media efforts.