Remote E-commerce Content Strategist

Placements24; Queenstown; Hybrid; NZD 70,000 - 110,000; Full time

Benefits offered by this job

Fully remote

Competitive salary

Professional development

Provident fund

Remote team environment

Access to modern tools

Job summary

Placements24 is seeking a creative and strategic Remote E-commerce Content Strategist to develop and implement content across website, blog, social, email, and product pages. You will shape the brand voice and ensure SEO-aligned storytelling that drives engagement and conversions.

Collaborate with marketing, product, and design teams to plan editorial calendars, manage freelancers, and maintain consistency across channels while monitoring performance with analytics.

Qualifications

• Proven experience as Content Strategist/Manager in ecommerce.
• Exceptional writing, editing and proofreading skills with portfolio.
• Deep understanding of SEO principles and keyword research tools.

Responsibilities

• Develop and implement content strategy for ecommerce channels.
• Create SEO-optimized content for website, blog, social, email, and product pages.
• Maintain editorial calendar and manage freelancers as needed.
• Monitor performance with analytics and optimize content for engagement and conversions.

Skills

Content strategy

SEO optimization

Copywriting

CMS WordPress

Keyword research

Analytics

Remote collaboration

Education

Bachelor's degree in Marketing/Communications/English

Tools

SEMrush

Ahrefs

Google Analytics

Job description

About the Role

Our client is seeking a creative and strategic Remote E-commerce Content Strategist to develop and implement compelling content initiatives that drive engagement and sales. This role is fully remote, offering a unique opportunity to craft impactful narratives from anywhere. You will be responsible for defining the content strategy across all digital touchpoints, including website copy, blog posts, social media content, email newsletters, and product descriptions. The ideal candidate possesses exceptional writing skills, a deep understanding of SEO best practices, and a proven ability to create content that resonates with target audiences and supports e-commerce objectives. You will work closely with marketing, product, and design teams to ensure content is aligned with brand voice, messaging, and overall business goals. Our client is committed to building a strong brand presence through high-quality, engaging content. This position requires a proactive individual who can identify content opportunities, plan editorial calendars, and measure the effectiveness of content marketing efforts. We are looking for a talented storyteller who can translate complex product information into persuasive and accessible content for online consumers. This role offers significant autonomy and the chance to shape the brand's voice in the digital space.

Key Responsibilities

• Develop and execute a comprehensive content strategy aligned with e-commerce goals and brand positioning.
• Create, edit, and proofread engaging and SEO-optimized content for various digital channels, including website, blog, social media, email, and product pages.
• Conduct keyword research and competitor analysis to inform content creation and identify relevant topics.
• Develop and manage an editorial calendar, ensuring consistent content delivery and timely publication.
• Collaborate with designers to create visually appealing content assets (images, infographics, videos).
• Monitor content performance using analytics tools, analyzing key metrics (traffic, engagement, conversions) and providing insights for improvement.
• Optimize existing content for better search engine rankings and user experience.
• Stay updated on SEO best practices, content marketing trends, and digital marketing strategies.
• Manage relationships with freelance writers or content creators as needed.
• Ensure brand consistency in tone, voice, and style across all content.

Requirements

• Proven experience as a Content Strategist, Content Manager, Copywriter, or similar role, with a focus on e-commerce.
• Exceptional writing, editing, and proofreading skills with a strong portfolio of work.
• Deep understanding of SEO principles and keyword research tools (e.g., SEMrush, Ahrefs).
• Proficiency in content management systems (CMS) like WordPress.
• Familiarity with web analytics tools (e.g., Google Analytics).
• Experience in creating content for social media platforms and email marketing campaigns.
• Ability to develop compelling narratives that drive customer engagement and conversion.
• Strong organizational and project management skills, with the ability to manage multiple projects simultaneously.
• Excellent communication and collaboration skills, especially in a remote team setting.
• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field is preferred.

Benefits

• Fully remote position offering significant flexibility and work-life balance.
• Competitive salary and potential for performance-based bonuses.
• Opportunities for professional development and training in content strategy and digital marketing.
• Contribution to provident fund.
• Collaborative and supportive remote team environment.
• Access to modern content creation tools.
• Chance to make a significant impact on a growing e-commerce brand.