Remote Marketing Strategist

Placements24; Queenstown; Hybrid; NZD 90,000 - 130,000; Full time

Benefits offered by this job

Fully remote setup

Competitive salary

Professional development budget

Job summary

Placements24 is seeking a forward-thinking Remote Marketing Strategist to lead digital initiatives and drive business growth. This fully remote role focuses on developing and implementing comprehensive marketing strategies, identifying opportunities, and crafting integrated campaigns acrossSEO, SEM, social media, content, and email.

The ideal candidate brings a Master's degree or equivalent extensive experience, 6+ years in strategy development, and strong data analytics.

Qualifications

• Master's degree or equivalent extensive marketing experience.
• 6+ years in marketing strategy development and execution.
• Strong expertise in digital marketing (SEO, SEM, content, social).
• Excellent analytical skills to translate data into insights.
• Experience managing remote projects and stakeholders.

Responsibilities

• Develop and refine marketing strategies with defined KPIs.
• Perform market research, competitive analysis, and segmentation.
• Design and oversee integrated campaigns across digital channels.
• Analyze campaign data and provide data-driven optimization.
• Collaborate with internal teams and external partners.
• Stay updated on marketing trends to maintain a competitive edge.

Skills

Marketing strategy

Digital marketing

Data analysis

Remote project management

Communication & presentations

Education

Master’s degree in Marketing/Business Admin or equivalent

Tools

CRM systems

Marketing automation platforms

Analytics tools

Job description

About the Role

Our client is seeking a forward-thinking and analytical Remote Marketing Strategist to lead their digital initiatives. This fully remote position allows you to work from anywhere, focusing on developing and implementing comprehensive marketing strategies that drive business growth and enhance brand presence. You will be responsible for identifying market opportunities, defining target audiences, and crafting integrated campaigns across various digital channels. The ideal candidate is a strategic visionary with a deep understanding of market dynamics, data analysis, and the ability to translate insights into actionable plans, thriving in a collaborative, remote-first culture.

Key Responsibilities

• Develop and refine comprehensive marketing strategies, defining target audiences, value propositions, and key performance indicators (KPIs).
• Conduct thorough market research, competitive analysis, and customer segmentation to identify growth opportunities.
• Design and oversee the execution of integrated marketing campaigns across digital channels, including SEO, SEM, social media, content marketing, and email.
• Analyze campaign performance data, generating insights and making data-driven recommendations for optimization and future strategies.
• Collaborate with internal teams and external partners to ensure seamless execution of marketing initiatives.
• Stay abreast of emerging marketing trends, technologies, and best practices to maintain a competitive edge.

Requirements

• Master's degree in Marketing, Business Administration, or a related field, or equivalent extensive experience.
• Minimum of 6 years of progressive experience in marketing strategy development and execution.
• Proven expertise in digital marketing strategy , including SEO, SEM, content marketing, social media advertising, and analytics.
• Strong analytical and problem-solving skills with a demonstrated ability to interpret complex data and translate it into actionable insights.
• Excellent communication, presentation, and interpersonal skills, with experience managing projects remotely.
• Experience with marketing automation platforms and CRM systems is essential.

Benefits

• Highly competitive salary and performance-based incentives.
• Fully remote work setup, offering maximum flexibility and autonomy.
• Comprehensive health, retirement, and other benefits.
• Generous budget for professional development, including courses and conferences.
• Opportunity to significantly impact the strategic direction of marketing efforts.