Marketing Specialist - Campaign Management

Placements24; Queenstown; Hybrid; NZD 65,000 - 100,000; Full time

Benefits offered by this job

Fully remote

Competitive salary

Flexible work hours

Professional development

Collaborative virtual team

Growth opportunities

Job summary

Placements24 is seeking a detail-oriented Marketing Specialist with a Campaign Management focus to join a fully remote team. The role involves planning, executing, and optimizing campaigns across digital channels to meet business objectives.

You will collaborate with cross-functional teams to deliver assets, monitor KPIs, and continuously improve performance through testing and optimization.

Qualifications

• Experience in marketing campaign management across digital channels.
• Proven ability to plan, execute and optimize campaigns.
• Strong analytical skills with data-driven decision making.
• Excellent written and verbal communication skills.
• Ability to work independently and in a remote team.

Responsibilities

• Plan, develop, and execute integrated marketing campaigns across digital and traditional channels.
• Manage campaign budgets, timelines, and resources effectively.
• Collaborate with creative, content, and digital teams to develop assets and messaging.
• Monitor campaign performance against KPIs and provide regular reports with insights and recommendations.
• Conduct A/B testing and other optimization efforts to improve campaign effectiveness.
• Ensure consistent brand messaging and positioning across all campaign touchpoints.
• Manage vendor relationships and coordinate external agency support as needed.
• Stay updated on marketing best practices and emerging campaign technologies.

Skills

Campaign management

Digital channels

Marketing automation tools

Project management

Data analysis

Excellent communication

Remote collaboration

Education

Bachelor’s degree in Marketing/Business

Tools

Marketing automation tools

Job description

About the Role

Our client is seeking a detail-oriented and experienced Marketing Specialist with a focus on Campaign Management to join their remote team. This role will be responsible for planning, executing, and optimizing marketing campaigns across various channels to achieve specific business objectives. You will work closely with cross-functional teams to ensure seamless campaign delivery and maximum impact. This is a fully remote position, ideal for a motivated professional seeking to leverage their campaign expertise in a flexible work environment. As a Marketing Specialist - Campaign Management, you will be integral to driving successful marketing initiatives and achieving measurable results.

Key Responsibilities

• Plan, develop, and execute integrated marketing campaigns across digital and traditional channels.
• Manage campaign budgets, timelines, and resources effectively.
• Collaborate with creative, content, and digital teams to develop campaign assets and messaging.
• Monitor campaign performance against KPIs and provide regular reports with insights and recommendations.
• Conduct A/B testing and other optimization efforts to improve campaign effectiveness.
• Ensure consistent brand messaging and positioning across all campaign touchpoints.
• Manage vendor relationships and coordinate external agency support as needed.
• Stay updated on marketing best practices and emerging campaign technologies.

Requirements

• Proven experience in marketing campaign management, preferably with a focus on digital channels.
• Strong understanding of various marketing channels, including digital, social media, email, and content marketing.
• Proficiency with marketing automation tools and campaign management software.
• Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously.
• Strong analytical skills with the ability to interpret data and draw actionable conclusions.
• Excellent written and verbal communication skills.
• Ability to work independently and collaboratively in a remote team setting.
• Bachelor’s degree in Marketing, Business Administration, or a related field is preferred.

Benefits

• Competitive salary commensurate with experience.
• Full remote work flexibility, offering a great work-life balance.
• Opportunity to work on diverse and impactful marketing campaigns.
• Access to professional development and training opportunities.
• Be part of a collaborative and supportive virtual team environment.
• Contribute directly to the company's growth and success.