Digital Campaign Specialist

Placements24; Queenstown; Hybrid; NZD 70,000 - 100,000; Full time

Benefits offered by this job

Competitive salary & bonuses

Fully remote position

Access to leading marketing tools

Job summary

Placements24 is seeking a Digital Campaign Specialist for a fully remote marketing team. You will plan, execute, and optimize digital campaigns across Google Ads, social media, display networks, and email to drive leads, awareness, and engagement.

The ideal candidate has at least 3 years of experience, strong analytics with Google Analytics, and proficiency across major ad platforms. Join a fast-paced team delivering measurable ROI from anywhere.

Qualifications

• Bachelor’s degree in marketing or related field.
• At least 3 years of digital marketing campaign experience.
• Proficiency with Google Ads, Facebook Ads Manager, and LinkedIn Campaign Manager.
• Strong analytical skills with web analytics experience.

Responsibilities

• Plan, execute, and manage digital campaigns across multiple channels.
• Define audiences, budgets and KPIs.
• Monitor performance and optimize campaigns based on data.
• Run A/B tests on ads and landing pages.
• Collaborate with content/design teams and prepare performance reports.

Skills

Campaign management

Analytics

A/B testing

Cross-channel marketing

Education

Bachelor's degree in Marketing/Advertising/Business

Tools

Google Ads

Facebook Ads Manager

LinkedIn Campaign Manager

Google Analytics

Job description

About the Role

Our client is seeking a talented and driven Digital Campaign Specialist to join their fully remote marketing team. This role is essential for planning, executing, and optimizing digital marketing campaigns across various channels to achieve specific business objectives, such as lead generation, brand awareness, and customer engagement. You will leverage your expertise in digital advertising platforms, data analysis, and campaign management to ensure maximum campaign effectiveness and ROI. The ideal candidate is highly analytical, creative, and passionate about delivering measurable results in the fast-paced digital marketing landscape, contributing to our client's success from anywhere.

Key Responsibilities

• Plan, execute, and manage targeted digital marketing campaigns across platforms like Google Ads, social media, display networks, and email.


• Develop campaign strategies, including defining target audiences, setting budgets, and establishing KPIs.


• Monitor campaign performance daily, analyzing data to identify trends, insights, and opportunities for optimization.


• Implement A/B testing for ad creatives, landing pages, and targeting parameters to improve campaign effectiveness.


• Collaborate with content creators and designers to develop compelling campaign assets.


• Prepare regular performance reports, summarizing results, insights, and recommendations for future campaigns.

Requirements

• Bachelor's degree in Marketing, Advertising, Business, or a related field.


• Minimum of 3 years of experience in managing and executing successful digital marketing campaigns.


• Proficiency with digital advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager.


• Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).


• Excellent

Benefits

• Competitive salary and potential performance-based bonuses.


• Fully remote position, offering exceptional flexibility and work-life integration.


• Access to leading digital marketing tools and platforms for campaign management.


• Opportunities for professional development and continuous learning in digital marketing.


• A supportive and collaborative online work culture with a focus on results.