Global Media Activation Lead

Zuru Edge Limited; Auckland; On-site; NZD 90,000 - 150,000; Full time

Job summary

ZURU Edge Limited is seeking a Senior Activation Executive to lead global media activation across multiple brands. You will drive campaign execution and operations for TikTok, YouTube, Meta, The Trade Desk and emerging platforms, collaborating with in-house teams across the US, UK and NZ.

You’ll shape media strategy, run efficient tests, and partner with product, data and brand teams to deliver impact while advancing new platforms and processes.

Qualifications

• 4+ years in digital marketing or media.
• Experience with Facebook Business Manager, The Trade Desk, Google ad products and TikTok Ads Manager.
• Strong presentation skills and ability to manage multiple stakeholders.
• Organised, detail-driven and accountable for work.

Responsibilities

• Own and maintain media buying strategy for a portion of brands globally.
• Create, execute and optimise digital paid media campaigns with test-and-learn focus.
• Drive campaign execution across Facebook, Instagram, Google, TikTok and other platforms.
• Present campaign performance to brand teams and cross-functional partners.
• Develop new processes, platforms and buying strategies for the team.
• Challenge current ways of working to adopt new tech and platforms.
• Grow relationships with tech partners and inventory suppliers.

Skills

Digital marketing

Media buying

Programmatic

Facebook Business Manager

The Trade Desk

Google Ads

TikTok Ads Manager

Presentation skills

Stakeholder management

Test-and-learn

Tools

Facebook Business Manager

The Trade Desk

Google Ads

TikTok Ads Manager

Job description

ZURU Edge Limited is seeking a Senior Activation Executive to lead global media activation across multiple brands. You will drive campaign execution and operations for TikTok, YouTube, Meta, The Trade Desk and emerging platforms, collaborating with in-house teams across the US, UK and NZ.

You’ll shape media strategy, run efficient tests, and partner with product, data and brand teams to deliver impact while advancing new platforms and processes.