Global Paid Media Lead: Campaigns Across Markets

ZURU; Auckland; On-site; NZD 120,000 - 180,000; Full time

Benefits offered by this job

Culture for Growth

Health Benefits

Global Opportunities

A-Player Team

Fresh fruit & coffee

Job summary

Senior Paid Media at ZURU Edge will drive global media activation across multiple verticals, delivering efficient and strategic campaigns for the brand portfolio. You’ll own campaign execution and work closely with in‑house media, analytics and brand teams to ensure objectives are met.

You will partner with TikTok, YouTube, Meta, The Trade Desk and other platforms, leading test-and-learn initiatives and collaborating with our India team to scale campaigns globally while maintaining high

Qualifications

• 4+ years of experience in Digital Marketing or Media
• Experience with Facebook Business Manager, The Trade Desk, Google ad products and TikTok Ads Manager
• Foundations in Media Buying, Activation, or Programmatic
• Openness to listen, learn and adapt
• Strong presentation skills and ability to manage multiple stakeholders
• Ability to multi-task, take initiative, prioritise, stay organised, and manage time effectively
• Strong attention to detail with ability to manage multiple tasks and projects simultaneously
• Willingness to take responsibility and be accountable for the work of the team

Responsibilities

• Build pathway for ZURU Edge’s media team and develop new processes, platforms and buying strategies; align with Media Planning, Data & Analytics, and Brand Marketing to deliver objectives
• Grow, learn and make an impact within a fast-paced global company
• In-house media, marketing and data teams to drive business results
• Own and maintain the media buying strategy for ZURU Edge brands; collaborate across Auckland and India offices for efficient campaign execution
• Create, execute and optimise digital paid media campaigns with test-and-learn; coordinate with India for flawless setup and global delivery
• Present and report campaign performance with the Media Planning team to Brand Marketing; share learnings across ZURU
• Execute campaigns across Facebook, Instagram, Google, TikTok, Walmart, Target, The Trade Desk and other platforms to hit KPIs
• Challenge current processes to adopt new platforms, processes and tech
• Grow relationships with tech partners

Skills

Digital Marketing

Media Buying

Programmatic

Presentation skills

Stakeholder management

Multitasking

Tools

Facebook Business Manager

The Trade Desk

Google Ads

TikTok Ads Manager

Job description

Senior Paid Media at ZURU Edge will drive global media activation across multiple verticals, delivering efficient and strategic campaigns for the brand portfolio. You’ll own campaign execution and work closely with in‑house media, analytics and brand teams to ensure objectives are met.

You will partner with TikTok, YouTube, Meta, The Trade Desk and other platforms, leading test-and-learn initiatives and collaborating with our India team to scale campaigns globally while maintaining high