Global Paid Media Lead

ZURU Edge; Auckland; Vor Ort; NZD 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Culture for Growth

Health Benefits

Global Opportunities

A-Player Team

Fruit & Coffee

Zusammenfassung

ZURU Edge seeks a Senior Digital Specialist to lead global paid media activation across baby, beauty, home care & wellness, pet, and confectionery verticals. You’ll manage campaign executions, ensure efficient operations, and partner with TikTok, YouTube, Meta, and The Trade Desk to optimize performance across markets including the US, UK, and NZ.

You will collaborate with tech partners, insights teams, and inventory suppliers to shape the media buying strategy, run test-and-learn programs, and

Qualifikationen

• 4+ years’ experience in Digital Marketing or Media.
• Experience with Facebook Business Manager, The Trade Desk, Google ad products and TikTok Ads Manager is optimal.
• Strong foundations in Media Buying, Activation, or Programmatic; ready to level up.

Aufgaben

• Build and maintain best-in-class media team processes, platforms and buying strategies in collaboration with the Planning, Data & Analytics, and Brand Marketing teams.
• Grow the media function within a fast-paced, global company.
• Learn about all elements of the business by working with in-house media, marketing and data teams.
• Own and implement media buying strategy for ZURU Edge brands across Auckland and global markets.
• Create, execute and optimize digital paid media campaigns with test-and-learn approaches and cross-border delivery.
• Present campaign performance to brand teams and share learnings across the business.
• Drive campaigns across Facebook, Instagram, Google, TikTok, Walmart, Target, The Trade Desk and other platforms.
• Champion new platforms, processes and tech adoption.
• Collaborate with tech partners to grow relationships.

Kenntnisse

Media Buying

Facebook Business Manager

The Trade Desk

Google Ads

TikTok Ads Manager

Campaign Optimization

Cross-functional Collaboration

Jobbeschreibung

ZURU Edge seeks a Senior Digital Specialist to lead global paid media activation across baby, beauty, home care & wellness, pet, and confectionery verticals. You’ll manage campaign executions, ensure efficient operations, and partner with TikTok, YouTube, Meta, and The Trade Desk to optimize performance across markets including the US, UK, and NZ.

You will collaborate with tech partners, insights teams, and inventory suppliers to shape the media buying strategy, run test-and-learn programs, and