About the Role
Our client is seeking a proactive and versatile Digital Marketing Specialist to join their team in Queenstown, Eastern Cape . This hybrid role involves supporting the marketing department in executing a wide range of digital marketing activities. You will gain hands-on experience in areas such as social media management, email marketing, website updates, content creation, and campaign analysis. The ideal candidate is enthusiastic about digital marketing, possesses strong organizational skills, and is eager to learn and contribute to team success. This is a fantastic opportunity for an emerging marketer to develop their skills in a supportive and dynamic environment.
Key Responsibilities
- Assist in the planning and execution of digital marketing campaigns across various channels, including social media, email, and paid advertising.
- Manage social media profiles, schedule posts, monitor engagement, and respond to comments and messages.
- Support the creation and deployment of email marketing campaigns, including list management and performance tracking.
- Update website content and assist with basic website maintenance.
- Conduct keyword research and assist with SEO optimization efforts.
- Gather data and assist in analyzing the performance of digital marketing campaigns.
- Create marketing collateral, such as social media graphics and email banners.
- Stay informed about digital marketing trends and best practices.
- Collaborate with the marketing team on various projects and initiatives.
Requirements
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- 1-2 years of experience in digital marketing or a relevant internship experience.
- Familiarity with major social media platforms and scheduling tools.
- Basic understanding of SEO and SEM principles.
- Proficiency in Microsoft Office Suite; familiarity with design tools (e.g., Canva) is a plus.
- Excellent written and verbal communication skills.
- Strong organizational skills and keen attention to detail.
- Ability to manage multiple tasks and meet deadlines.
- A proactive, team-oriented attitude with a willingness to learn.
- Experience with email marketing platforms is beneficial.
Benefits
- Our client offers a competitive salary, medical aid, and retirement fund contributions.
- Employees will have access to mentorship programs and opportunities for continuous learning and professional development.
- This hybrid role provides a balance of in-office collaboration in Queenstown, Eastern Cape , and flexibility.
- Join a dedicated team and grow your digital marketing career.