Head of Growth: Customer Engagement & Monetization

NOBA Bank Group; Oslo fylke; On-site; NOK 900,000 - 1,300,000; Full time

Job summary

NOBA Bank Group seeks a strategic Head of Customer Engagement & Monetization to drive the commercial development of our existing customer base in a data-driven, scalable way. You will lead profitability, engagement, and retention while overseeing a seven-person team across Stockholm and Oslo, reporting to the CMO.

You will shape omnichannel journeys, balance compliance with innovation, and translate insights into initiatives that boost product usage and customer value.

Qualifications

• Proven experience leading commercially focused teams in banking/regulated industry.
• Experience in CRM and customer lifecycle management with marketing automation.
• Strong analytical and project management skills to translate insights into actions.
• Solid understanding of regulatory requirements related to customer communication.

Responsibilities

• Drive commercial growth: increase customer profitability via upselling, cross-selling and product usage.
• Own the customer lifecycle from onboarding to retention and reactivation.
• Develop data-driven engagement through personalized journeys across digital channels.
• Lead and develop a team across Stockholm and Oslo, fostering cross-brand collaboration.
• Balance compliance and innovation in customer communications and policies.
• Measure KPIs and translate insights into continuous improvement actions.

Skills

Team leadership

CRM

Customer lifecycle management

Marketing automation

Data-driven engagement

Analytics

Project management

Regulatory compliance

English fluency

Nordic languages

Tools

CRM systems

Marketing automation platforms

Job description

NOBA Bank Group seeks a strategic Head of Customer Engagement & Monetization to drive the commercial development of our existing customer base in a data-driven, scalable way. You will lead profitability, engagement, and retention while overseeing a seven-person team across Stockholm and Oslo, reporting to the CMO.

You will shape omnichannel journeys, balance compliance with innovation, and translate insights into initiatives that boost product usage and customer value.