Senior Salesforce Marketing Architect

Merkle Italia; Rotterdam; On-site; EUR 90,000 - 130,000; Full time

Job summary

Merkle is seeking a Salesforce Marketing Consultant to drive marketing-led Salesforce solutions for enterprise clients. You bring deep expertise in Marketing Cloud (incl.

Marketing Cloud Next), combined with strong knowledge of Salesforce Core and Data Cloud 360, enabling integrated, data-driven customer journeys and AI-assisted marketing use cases. You will lead pre-sales, shape end-to-end use cases, and mentor teams while staying current on the roadmap to leverage AI-native capabilities.

Qualifications

• Experience as a Salesforce Marketing Cloud consultant or lead in complex environments.
• Deep expertise in Marketing Cloud, including Marketing Cloud Next.
• Solid understanding of Salesforce Core and its role in marketing use cases.
• Knowledge of Data Cloud 360 and data-driven activation patterns.
• Experience with AI-enabled marketing use cases.

Responsibilities

• Design and advise on marketing-centric Salesforce architectures with Marketing Cloud as the anchor.
• Shape end-to-end marketing use cases from data/segmentation to journeys and activation.
• Translate objectives into integrated Salesforce solutions across Marketing Cloud, Data Cloud 360, and Core.
• Contribute to AI-enabled marketing scenarios and automation use cases.
• Lead pre-sales and solutioning: discovery, value mapping, architecture, demos, and proposals.
• Act as trusted advisor to marketing and digital stakeholders and align with IT teams.
• Mentor consultants and campaign specialists to raise quality and maturity.
• Stay current on Salesforce roadmap, focusing on Marketing Cloud Next and AI-native capabilities.

Skills

Salesforce Marketing Cloud

Marketing Cloud Next

Salesforce Core

Data Cloud 360

Agentforce AI

Pre-sales advisory

Stakeholder communication

Job description

Merkle is seeking a Salesforce Marketing Consultant to drive marketing-led Salesforce solutions for enterprise clients. You bring deep expertise in Marketing Cloud (incl.

Marketing Cloud Next), combined with strong knowledge of Salesforce Core and Data Cloud 360, enabling integrated, data-driven customer journeys and AI-assisted marketing use cases. You will lead pre-sales, shape end-to-end use cases, and mentor teams while staying current on the roadmap to leverage AI-native capabilities.