Senior Consumer Marketing Leader – Next-Gen Innovation

Philips; Amsterdam; Hybrid; EUR 78,000 - 130,000; Full time

Benefits offered by this job

Hybrid working

Paid time off

Health & wellbeing benefits

Learning & development opportunities

Job summary

Philips Sonicare is seeking a Senior Consumer Marketing Manager to shape future propositions in Amsterdam. You will translate consumer needs into differentiated offerings, lead cross-functional teams and align senior stakeholders on portfolio priorities.

You will own consumer value propositions, pricing and go-to-market plans across channels and geographies, driving validated, commercially relevant innovations in a global environment.

Qualifications

• 8–12 years in consumer marketing, proposition development or category management.
• Experience in global consumer goods or healthcare technology.
• Proven ability to translate consumer insights into innovation and commercial decisions.
• Experience leading multifunctional teams and influencing senior stakeholders.

Responsibilities

• Develop deep understanding of consumer needs, category dynamics, competitive activity and trends.
• Translate insights into recommendations for propositions, portfolio architecture and roadmaps.
• Lead development of consumer value propositions, claims and messaging.
• Create proposition ladders across price tiers and validate concepts with research.
• Define plans including pricing, portfolio optimization and go-to-market strategies.
• Align stakeholders and ensure propositions are executable across channels and geographies.
• Partner with markets and commercial teams to implement across regions.

Skills

Consumer insight

Strategic marketing

Proposition development

Pricing & GTM

Executive communication

Cross-functional leadership

Analytical thinking

Education

Bachelor’s or Master’s degree in marketing or related field

Job description

Philips Sonicare is seeking a Senior Consumer Marketing Manager to shape future propositions in Amsterdam. You will translate consumer needs into differentiated offerings, lead cross-functional teams and align senior stakeholders on portfolio priorities.

You will own consumer value propositions, pricing and go-to-market plans across channels and geographies, driving validated, commercially relevant innovations in a global environment.