Retail Sales Associate

PUMA SE; Amsterdam; On-site; EUR 25,000 - 33,000; Full time

Job summary

PUMA SE is seeking a store associate to deliver exceptional consumer experiences with passion for sneakers, sport and streetwear. You will build authentic connections with customers through expert product knowledge and personalized service.

You will contribute to sales growth, support launches and events, and help maintain visual merchandising and high store standards in a fast-paced retail environment.

Qualifications

• Excellent communication and interpersonal skills.
• Ability to build authentic connections with customers.
• Interest in sneakers, sport, fashion and streetwear culture.

Responsibilities

• Deliver exceptional consumer experiences with passion for sneakers and streetwear.
• Build authentic connections with customers through product knowledge and personalized service.
• Contribute to sales growth and achievement of store KPIs and business goals.
• Support product launches, in-store events, and community activations that highlight the PUMA brand.
• Maintain outstanding visual merchandising and store standards.

Skills

Communication skills

Sales-driven

Team-oriented

Job description

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine.

• Deliver exceptional consumer experiences by sharing your passion for sneakers, sport, fashion, and streetwear culture.
• Build authentic connections with consumers through expert product knowledge and personalized service.
• Contribute to sales growth and support the achievement of store KPIs and business goals.
• Support exciting product launches, in-store events, and community activations that bring the PUMA brand to life.
• Maintain outstanding visual merchandising and operational standards while helping create a leading destination for the local sneaker community.
• A passion for sneaker culture, sport, fashion, and streetwear, with a genuine interest in current trends and product stories.
• Strong communication skills and the ability to build authentic connections with consumers through outstanding service.
• A sales-driven mindset with the confidence to contribute to individual and store performance goals.
• A proactive, reliable, and team-oriented approach, thriving in a fast-paced retail environment and supporting launches and activations.
• Eagerness to learn and grow, with an interest in product knowledge, styling, brand storytelling, and creating memorable consumer experiences.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

Remember: We are stronger together.