Marketing AI Architect: Automate, Pilot & Scale

Robeco Investment Engineers; Rotterdam; On-site; EUR 55,000 - 75,000; Full time

Job summary

Robeco Investment Engineers seeks a Marketing AI Specialist to drive AI-powered automation across the marketing function. You will build AI agents, run pilots for new tools, and coach colleagues to adopt AI confidently and independently.

You will identify opportunities to automate workflows across content, reporting, campaigns and operations, collaborating with Robeco's central AI Hub to ensure governance and alignment.

Qualifications

• 1–3 years working experience in marketing, digital or related field.
• Hands-on experience with AI tools, workflow automation and building AI agents.
• Familiarity with AI agent frameworks or multi-step AI pipelines.
• Understanding of marketing operations across content, email, social, events, paid and analytics.
• Strong problem-solving, communication and service-oriented mindset.

Responsibilities

• Build and scale AI agents and automated workflows that streamline marketing processes.
• Drive a test-and-learn approach to AI innovation, piloting new tools and evaluating impact.
• Collaborate with Content, Digital, CRM, Analytics, Events and local markets to apply AI in practice.
• Act as Marketing's connection to Robeco's AI Hub and ensure responsible adoption.
• Champion AI literacy and adoption across Marketing with coaching and hands-on support.

Skills

AI tools

Workflow automation

Building AI agents

AI agent frameworks

Multi-step AI pipelines

Marketing operations

Communication skills

Education

Bachelor's degree or equivalent (marketing/digital)

Tools

Automation tools

AI frameworks

Job description

Robeco Investment Engineers seeks a Marketing AI Specialist to drive AI-powered automation across the marketing function. You will build AI agents, run pilots for new tools, and coach colleagues to adopt AI confidently and independently.

You will identify opportunities to automate workflows across content, reporting, campaigns and operations, collaborating with Robeco's central AI Hub to ensure governance and alignment.