Kiosk Digital Channel Lead - Optimize Sales & UX (Hybrid)

Collins Foods Europe; Amsterdam; Hybrid; EUR 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid working

Company laptop

Phone

Staff discounts on KFC products

Corporate fitness programs

Bonus based on performance

Job summary

KFC Netherlands is seeking a Digital Channel Manager (Kiosk) to own the commercial performance of the in-store self-service kiosk channel. You will drive adoption, optimize conversion and average guest check through analytics and cross-functional collaboration.

You’ll translate customer and performance data into clear actions, drive A/B testing, and ensure campaigns, products and value offers are presented effectively on kiosk. Hybrid work is possible.

Qualifications

• Strong data analytics and ability to translate dashboards into actions.
• Experience improving customer journeys, digital interfaces and merchandising.
• Cross-functional project leadership with influence without authority.
• Fluent in Dutch and English, written and spoken.
• Experience in restaurant, retail or QSR is preferred.

Responsibilities

• Own a key digital sales channel (kiosk) and drive adoption and performance.
• Create a fast, intuitive customer journey for kiosk users.
• Define business requirements and coordinate testing with IT, product and operations.
• Identify opportunities from dashboards and translate insights into actions.
• Lead A/B testing and optimization of kiosk journeys and merchandising.
• Ensure campaigns and offers are presented effectively on kiosk.
• Monitor platform issues and collaborate with tech partners to resolve.
• Partner with Operations and cross-functional teams to improve execution.

Skills

Data analytics

A/B testing

Customer journey optimization

Cross-functional leadership

Dutch & English proficiency

Restaurant/QSR experience

Education

Bachelor’s degree (HBO/WO) in Marketing, Business, Digital Commerce

Job description

KFC Netherlands is seeking a Digital Channel Manager (Kiosk) to own the commercial performance of the in-store self-service kiosk channel. You will drive adoption, optimize conversion and average guest check through analytics and cross-functional collaboration.

You’ll translate customer and performance data into clear actions, drive A/B testing, and ensure campaigns, products and value offers are presented effectively on kiosk. Hybrid work is possible.