Global Paid Media Lead for Ecommerce Growth

PUMA Group; Utrecht; Sur place; EUR 70 000 - 90 000; Plein temps

Résumé du poste

PUMA Group in Utrecht is seeking a Paid Media Lead to oversee and elevate their global paid media strategy. The ideal candidate will possess extensive experience in both consumer brands and media agencies, with deep expertise in paid search, social, and display. Responsibilities include managing a team, setting standards for campaign architecture, ensuring effective measurement, and driving automation. PUMA offers equal opportunities to all applicants and promotes a diverse workplace.

Qualifications

• Extensive experience in paid media leadership roles.
• Deep and recent hands-on expertise across paid search and paid social.
• Strong platform fluency across major buying platforms.

Responsabilités

• Define and lead the global paid media strategy.
• Own the global paid media roadmap and partner management.
• Drive advanced automation and AI adoption across paid media.

Connaissances

Paid media leadership

Google Ads

Paid search

Paid social

Data-driven decision making

Budget management

Stakeholder management

Outils

SA360

DV360

CM360

Meta

TikTok

Pinterest

Snap

Description du poste

PUMA Group in Utrecht is seeking a Paid Media Lead to oversee and elevate their global paid media strategy. The ideal candidate will possess extensive experience in both consumer brands and media agencies, with deep expertise in paid search, social, and display. Responsibilities include managing a team, setting standards for campaign architecture, ensuring effective measurement, and driving automation. PUMA offers equal opportunities to all applicants and promotes a diverse workplace.