Global Campaigns Director: Strategy, Leadership & Impact

Elsevier; Amsterdam; On-site; EUR 100,000 - 167,000; Full time

Job summary

Elsevier is seeking a Director of Global Campaigns to lead planning, strategy, and performance across A&G portfolios on a global scale. You will align central and local priorities into a unified roadmap, coordinate cross-functional teams, and drive measurable business outcomes.

The role emphasizes strategic leadership, operational excellence, and team development within a collaborative environment, reporting to the VP of Demand & Lifecycle Marketing, with a base in Amsterdam and a global

Qualifications

• Experience leading teams delivering campaign or demand generation programs in a B2B environment.
• Proven stakeholder and cross-functional leadership across Marketing and other functions.
• Experience leading scalable digital marketing programs and managing global-to-local campaign execution.
• Operationally strong with data, martech, and structured processes.
• Excellent stakeholder leadership skills with ability to influence without authority.
• Strong commercial, martech, and measurement fluency.

Responsibilities

• Lead global campaign planning, strategy, and performance for A&G portfolios.
• Integrate briefs from central and local teams into unified campaign roadmap and execution plan.
• Ensure regional and Audience/Solution liaisons engage and capture market needs across global and local campaigns.
• Oversee messaging alignment with Content Marketing to ensure consistency across campaigns.
• Coordinate execution across Audience, Field, Demand & Lifecycle, Content Marketing, Creative, and Operations teams, ensuring delivery quality and prioritization.
• Lead campaign performance reviews and drive strategic optimization planning.
• Drive team performance through coaching, clear goal-setting, and accountability.
• Reports into VP of Demand & Lifecycle Marketing.

Skills

Team leadership

Cross-functional leadership

B2B marketing

Data-driven decision making

Martech fluency

Performance measurement

Stakeholder management

Job description

Elsevier is seeking a Director of Global Campaigns to lead planning, strategy, and performance across A&G portfolios on a global scale. You will align central and local priorities into a unified roadmap, coordinate cross-functional teams, and drive measurable business outcomes.

The role emphasizes strategic leadership, operational excellence, and team development within a collaborative environment, reporting to the VP of Demand & Lifecycle Marketing, with a base in Amsterdam and a global