Director of Global Campaigns

Elsevier

Amsterdam

On-site

EUR 100,000 - 167,000

Full time

5 days ago
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Job summary

Elsevier is seeking a Director of Global Campaigns to lead planning, strategy, and performance across A&G portfolios on a global scale. You will align central and local priorities into a unified roadmap, coordinate cross-functional teams, and drive measurable business outcomes.

The role emphasizes strategic leadership, operational excellence, and team development within a collaborative environment, reporting to the VP of Demand & Lifecycle Marketing, with a base in Amsterdam and a global

Qualifications

  • Experience leading teams delivering campaign or demand generation programs in a B2B environment.
  • Proven stakeholder and cross-functional leadership across Marketing and other functions.
  • Experience leading scalable digital marketing programs and managing global-to-local campaign execution.
  • Operationally strong with data, martech, and structured processes.
  • Excellent stakeholder leadership skills with ability to influence without authority.
  • Strong commercial, martech, and measurement fluency.

Responsibilities

  • Lead global campaign planning, strategy, and performance for A&G portfolios.
  • Integrate briefs from central and local teams into unified campaign roadmap and execution plan.
  • Ensure regional and Audience/Solution liaisons engage and capture market needs across global and local campaigns.
  • Oversee messaging alignment with Content Marketing to ensure consistency across campaigns.
  • Coordinate execution across Audience, Field, Demand & Lifecycle, Content Marketing, Creative, and Operations teams, ensuring delivery quality and prioritization.
  • Lead campaign performance reviews and drive strategic optimization planning.
  • Drive team performance through coaching, clear goal-setting, and accountability.
  • Reports into VP of Demand & Lifecycle Marketing.

Skills

Team leadership
Cross-functional leadership
B2B marketing
Data-driven decision making
Martech fluency
Performance measurement
Stakeholder management

Job description

Are you a strategic marketing leader who thrives on driving integrated global campaigns that deliver measurable business impact?

Do you enjoy leading high-performing teams, influencing across functions, and shaping campaign strategy at a global scale?

  • Locations: Amsterdam; Alpharetta, GA; Oxford Nielsen House; London Strand; Washington, DC 17th
  • Listed in 8 locations
  • Time type: Full time
About the Role

As Director of Global Campaigns within Elsevier's A&G business, you will lead global campaign planning, strategy, and performance across key portfolios. You will bring together global and local priorities into a unified campaign approach, ensuring consistent execution, strong stakeholder alignment, and measurable business outcomes. This role combines strategic leadership, operational excellence, and team development in a highly collaborative environment.

Responsibilities
  • Lead global campaign planning, strategy, and performance for A&G portfolios
  • Integrate and prioritize briefs from both central and local teams into a unified campaign roadmap and execution plan
  • Ensure regional and Audience/Solution liaisons from your team are effectively engaging, capturing market needs and solution priorities across global and local campaigns
  • Oversee messaging alignment with Content Marketing to ensure consistency across campaigns
  • Coordinate execution across Audience, Field, Demand & Lifecycle, Content Marketing, Creative, and Operations teams, ensuring delivery quality and prioritization
  • Lead campaign performance reviews and drive strategic optimization planning
  • Drive team performance through coaching, clear goal-setting, and accountability
  • Reports into VP of Demand & Lifecycle Marketing
Requirements
  • Strong experience leading teams delivering campaign or demand generation programs in a B2B environment
  • Proven stakeholder and cross-functional leadership across Marketing and other functions (e.g., Product, Sales, Customer Success)
  • Experience leading scalable digital marketing programs and managing global-to-local campaign execution
  • Operationally strong, with the ability to drive performance through data, martech, and structured processes
  • Excellent stakeholder leadership skills with the ability to influence without authority
  • Strong commercial, martech, and measurement fluency
Work in a Way That Works for You

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working Pattern

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.

About the Business

A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world's grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.

  • If performed in New York City, the base pay range is $114,300 - $190,500.
  • U.S. National Base Pay Range: $95,300 - $158,800.
  • Geographic differentials may apply in some locations to better reflect local market rates.
  • Primary Location Base Pay Range: NLD Amsterdam (Radarweg) €100,400 - €167,300.

This role is covered by the Collective Labor Agreement Publishing Industry.

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits.

We are committed to providing a fair and accessible hiring process.

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