Global Campaigns Director: Strategy & Impact

RELX International; Amsterdam; On-site; EUR 100,000 - 167,000; Full time

Benefits offered by this job

Country-specific benefits

Job summary

Elsevier, based in Amsterdam, seeks a Director of Global Campaigns to shape global strategy, plan and measure integrated campaigns across portfolios for A&G. You will align central and local priorities, drive scalable programs, and lead a high-performing team to deliver consistent messaging and outcomes.

The role combines strategic leadership with operational discipline, leveraging data, martech, and cross-functional collaboration, reporting to the VP of Demand & Lifecycle Marketing.

Qualifications

• Proven experience leading teams delivering campaign or demand generation programs in a B2B environment.
• Experience leading scalable digital marketing programs across global-to-local campaigns.
• Strong stakeholder leadership and cross-functional collaboration across Marketing, Product, Sales, and Customer Success.
• Data-driven decision making using marketing tech and measurement frameworks.

Responsibilities

• Lead global campaign planning, strategy, and performance for A&G portfolios.
• Integrate central and local briefs into a unified campaign roadmap and execution plan.
• Engage regional liaisons to capture market needs and solution priorities.
• Coordinate messaging with Content Marketing for consistency across campaigns.
• Oversee cross-functional execution across Audience, Field, Demand & Lifecycle, Content Marketing, Creative, and Operations teams.
• Drive campaign performance reviews and strategic optimization planning.
• Develop and coach the team with clear goals and accountability.

Skills

Team leadership

B2B marketing

Campaign management

Digital marketing

Stakeholder influence

Martech fluency

Job description

Elsevier, based in Amsterdam, seeks a Director of Global Campaigns to shape global strategy, plan and measure integrated campaigns across portfolios for A&G. You will align central and local priorities, drive scalable programs, and lead a high-performing team to deliver consistent messaging and outcomes.

The role combines strategic leadership with operational discipline, leveraging data, martech, and cross-functional collaboration, reporting to the VP of Demand & Lifecycle Marketing.