CRM Project Manager

Projob; Amsterdam; On-site; EUR 60,000 - 85,000; Full time

Benefits offered by this job

Home-office budget

Weekly social activities

Campus facilities

Job summary

Projob B.V. is seeking a CRM Project Manager to own a defined portfolio of CRM campaigns for a seven-month period. You will plan, coordinate and deliver customer communications across multiple channels, including email and messaging, to maximise revenue and engagement.

You will collaborate with CRM, Ecommerce, Creative, Retail, Technology and Data teams, and regional stakeholders to ensure campaigns are delivered on time and meet commercial objectives.

Qualifications

• Significant experience in CRM, email or lifecycle marketing roles, preferably in project-based environments.
• Proven track record managing high-volume CRM campaigns, including major promotions or memberships.
• Strong knowledge of customer segmentation, personalisation, campaign optimisation and multichannel CRM communications.

Responsibilities

• Lead CRM campaign delivery: develop the campaign calendar across email, WhatsApp, onsite messaging and in-store channels.
• Drive commercial performance: prepare quarterly email revenue forecasts and monitor results against targets.
• Optimise customer engagement: use data, segmentation and purchasing behaviour to improve targeting and personalisation.
• Manage projects and stakeholders: coordinate internal teams and external agencies, track deadlines and dependencies.
• Oversee budgets and reporting: manage expenditure, track costs, and deliver a final project evaluation.

Skills

CRM campaigns

Project management

Stakeholder management

Multichannel marketing

Data-driven marketing

Job description

About the company

Be part of an iconic story.

This organization serves as a platform for growth, focusing on building brand strength and staying relevant in a rapidly changing world. By connecting global, iconic brands more closely to the evolving needs of consumers, it ensures a strong foundation for both the present and future generations.

Guided by shared values and empowered by scale and global reach, the company is committed to driving fashion forward for good. Operating as one unified team with a clear vision and plan, it exemplifies the power of collective effort and shared purpose.

Salary and hours per week

• Salary: To be discussed
• 32 hours per week
• Start: As soon as possible
• Till 18/06/2027, possibly longer depending on the need of the business.

About the job

About the company
You will work with an international organisation in the consumer and retail sector, where CRM plays an important role in customer engagement, retention and commercial performance.

You will collaborate with teams across CRM, Ecommerce, Creative, Retail, Technology and Data, as well as regional stakeholders and external agencies.

Your role as CRM Project Manager
As a CRM Project Manager, you will take full ownership of a defined portfolio of CRM campaigns and initiatives over a seven-month period.

Your focus will be on planning, coordinating and delivering commercially successful customer communications during the Winter/Spring season and key promotional periods, including Members Week, Black Friday and end-of-season sales.

You will oversee the entire campaign process, from initial planning and briefing to execution, performance analysis and final evaluation. Combining project management with commercial insight, you'll ensure campaigns reach the right customers, through the right channels, at the right time.

What will you be doing?

• Lead CRM campaign delivery: Develop and execute the CRM campaign calendar across email, WhatsApp, onsite messaging and in-store channels, ensuring campaigns are delivered on time and meet commercial objectives;
• Drive commercial performance: Prepare quarterly email revenue forecasts, monitor campaign results against targets and identify opportunities to improve revenue, engagement and customer retention;
• Optimise customer engagement: Use customer data, segmentation and purchasing behaviour to improve targeting, personalisation and campaign effectiveness;
• Manage projects and stakeholders: Coordinate internal teams and external agencies, develop campaign briefs, monitor deadlines and dependencies, and proactively resolve challenges;
• Oversee budgets and reporting: Manage campaign expenditure, track agency and supplier costs, deliver performance reports and provide a structured final project evaluation and handover.

Who are you?
You are a commercially driven CRM professional who combines strong project management capabilities with a thorough understanding of customer life cycle marketing. You know how to manage complex campaigns, bring different stakeholders together and translate data into practical improvements.

You are comfortable taking ownership of projects independently and can confidently balance creative objectives, commercial targets and operational deadlines.

What do you bring?

• Significant experience in CRM, email or lifecycle marketing roles, preferably in project-based environments;
• A proven track record of managing high-volume CRM campaigns, including major promotional or membership initiatives;
• Strong knowledge of customer segmentation, personalisation, campaign optimisation and multichannel CRM communications;
• Excellent analytical, commercial forecasting and budget management skills, alongside experience coordinating cross-functional teams and external partners;
• Strong organisational and stakeholder management skills, with the ability to work independently and deliver against agreed project objectives;
• Experience within fashion, retail or consumer brands is highly desirable.

What can you expect?

• This is a seven-month assignment with responsibility for a defined portfolio of commercially important CRM projects.
• You will have the opportunity to manage campaigns across multiple customer touchpoints, work closely with different commercial and operational teams, and contribute directly to customer engagement and revenue performance.
• The assignment includes clear deliverables, from campaign roadmaps and commercial forecasts to performance reporting and a final project handover.

What you can expect from our client:

• An international environment which respects diversity, equality, and individuality;
• A beautiful state-of-the-art Campus;
• Depending on the role a monthly home - office budget;
• A chance to unwind with weekly social activities.
• Please note that we are unable to provide visa sponsorship for this role.

Contact

Please note that we agreed with our clients to only introduce them to candidates who already live near the job location. Although you might be willing to relocate or commute, this is not an adequate option.